MarketingProfs: Write attention-grabbing headlines | Recipe for 'brand hysteria' (in a good way) | Sales enablement ROI

Your Source for What Matters in Marketing • From the Team at MarketingProfs

Thursday, July 09, 2020

	An Easy 3-Step Headline Formula That Grabs Attention in Just 5 Minutes (With Examples)
	The Recipe for 'Brand Hysteria': Johnny Cupcakes [Podcast]
	TODAY: Virtual Event on Marketing Technology—Session 1, Mastering Martech MarketingProfs Event
	How to Identify and Maximize Sales Enablement ROI [Infographic]

An Easy 3-Step Headline Formula That Grabs Customer Attention in Just 5 Minutes (With Examples)

The legends of copywriting agree: It can destroy or skyrocket your marketing campaign. "It" is your headline—the first thing that gets noticed. If people don't read your headline, they don't go on to read your content. Here's how to easily write headlines that get read.

The Recipe for 'Brand Hysteria': Johnny Cupcakes on Marketing Smarts [Podcast]

Get secrets for building an addictive brand from award-winning entrepreneur Johnny Earle, founder of world-renowned clothing brand Johnny Cupcakes. Read more and listen in on this insightful conversation.

TODAY: Virtual Event on Marketing Technology—Session 1, Mastering Martech

MarketingProfs event

With 3 sessions, this FREE virtual event—TODAY at 11:30 AM ET—has something for everyone. Up first: a framework & best-practices to help you master martech—from acquisition to implementation and beyond. In Session 1, Chris Penn will be your expert guide on "Your Journey to Marketing Technology Nirvana." Join us! Sign up now.

Gain Access to 'Create Assets That Help Your Influencers Shine' With a PRO Trial Subscription

PRO benefits

A just-released new course can help you develop a content arsenal for your influencer marketing. It's one of three influencer marketing courses included with a PRO subscription. Not PRO yet? See what it's all about with a free three-day trial.

How to Identify and Maximize Sales Enablement ROI [Infographic]

Sales enablement—providing sales teams with the knowledge, skills, content, and tools they need to meet the needs of buyers—is fast becoming a core function of marketing departments. And no wonder: the benefits extend even beyond greater win rates. See how to maximize sales enablement ROI.

Profs Picks

MarketingProfs event

You've heard that you should "Be Human" in your marketing. But what does that entail? Mainly, it entails empathy—the foundation of marketing that connects on a deeply human level with your audiences, including prospects and customers. In short, it's a marketing superpower. An upcoming doubleheader event on Empathy in Marketing features two webinar presentations: "The ROI of Empathy: How Marketers Use Customer Empathy as a Business Differentiator" and "Empathy and the Future of Marketing: B2B Success Stories." They feature two highly regarded marketing and customer experience experts who can help you positively transform your marketing's effectiveness. Sign up today (it's free!).

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JUL

[Webinar] Sneak Peek: 2020 Email Trends and Strategies to Know
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JUL

[Friday Forum] Marketing Technology
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JUL

[Webinar] Five Signs Your Marketing and Sales Teams Need a Relationship Rx
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JUL

[Webinar] Content After the Apocalypse
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NOV

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