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In This Issue
+ How-To: Four Steps to Developing Winning Content
+ Survey Says: Top 10 Brands With the Most Influential Content on LinkedIn
+ PRO Take 10: Expand Your Reach and Grow Your Business With Local SEO
+ Infographic: 11 Ways to Market Your Brand via SMS
+ My View: Four Signs That Long-Tail Content Is Experiencing a Rebirth
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Advertisement  No. 15 of 18 must-know email stats for modern marketers: Adding video to your email campaigns can increase your click rates by 300%! Get the rest here.
How-To 'Be the Best Answer': Four Steps to Developing Winning Content
By Jeannette de Beauvoir
If you can constantly create content that adds value to the lives of your audience, then prospects and customers alike will see you as their first—and best—resource. Read More
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PRO Take 10: How to Expand Your Reach and Grow Your Business With Local SEO
In just 10 minutes, you'll learn how to increase your visibility in local online search results—and also improve your positive online reviews—to boost your SEO rankings. Read More
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Advertisement  From the @emmaemail crew: 18 beautifully illustrated email stats every modern marketer needs to know. Get them now.
Survey Says
The Top 10 Brands With the Most Influential Content Marketing on LinkedIn [Infographic]
By Ayaz Nanji
The global brands with the most influential content marketing on LinkedIn are media and high-tech companies, according to a recent report from the social network. Read More
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11 Ways to Market Your Brand via SMS [Infographic]
By Verónica Maria Jarski
Whether you need to breathe new life into your SMS marketing or provide more variety, this infographic by Text Marketer offers 11 fresh ideas for marketing your brand via SMS. Read More
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My View Four Signs That Long-Tail Content Is Experiencing a Rebirth
By Beth Murphy
Until recently, the long tail seemed like a dead end for many publishers. But we are now seeing signs of the rebirth of diverse and special-interest content. Read More
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Jul 10
PRO Seminar—Everything You Ever Wanted to Know About Mobile But Were Afraid to Ask
Jul 11
Virtual Conference—Retail Marketing: Embracing the Customer-Centric Landscape FREE!
Jul 15
FREE Seminar—Leveraging Customer Engagement Using Segmentation
Jul 17
PRO Seminar—The Art of Retention: How to Create Customers for Life
Jul 22
FREE Seminar—Epic Webinars: Preparing and Presenting Compelling Webinars—Part 1
Aug 14
MarketingProfs University—Search Marketing School
Oct 9-10
B2B Forum 2014—Boston, MA Marketing For What Comes Next
 
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