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MarketingProfs
Jul 5, 2016 Vol. 15, No. 129
In this issue
1. How-To: Brand Admiration: What You Can Learn From Brands That Are Loved Unconditionally
2. Survey Says: How Fortune 500 Brands Use Instagram: Top Filters, Best Times & Days to Post
3.  PRO  Seminar: How to Use Media Relations to Drive SEO
4. My View: Three Times When You Can Use Cliches in Your Content Fearlessly
5. Infographic: Sales Tactics in the Digital Age
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How-To
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Brand Admiration: Why Some Brands Are Loved Unconditionally (and What You Can Learn From Them)
By Josh Zywien
When companies (B2C or B2B) have high levels of brand admiration, they experience explosive revenue growth and improved cost efficiencies, and far greater access to the best talent and partnerships. Read More
FOR  PRO  Members
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PRO Seminar: How to Use Media Relations to Drive SEO
You'll learn how to use content and traditional media relations to get on the first page of Google results for your priority keywords. You'll also discover how to increase your domain authority and track the qualified leads your efforts are bringing to your brand. Read More
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Advertisement  Join us on July 12 for Five Ways to Build a Behavior-Driven, Data-Enriched Customer Experience to learn how to integrate and act on data from across channels to deliver a more satisfying experience throughout the customer journey. Register today.
 
Survey Says
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How Fortune 500 Brands Use Instagram: Top Filters, Best Times and Days to Post
Half of Fortune 500 brands are now on Instagram, and the platform is providing the highest engagement levels for these businesses of any social network, according to recent research from TrackMaven. Read More
Quick Take
Sales Tactics in the Digital Age [Infographic]
By Verónica Jarski
Hard sales tactics no longer have a strong effect on consumers. Today, customers want user-friendly interactions with brands. Read More
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My View
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Three Times When You Can Use Cliches in Your Content Fearlessly
By Michael Brown
Clichés have a bad reputation. When used sparingly, however, they can have a profound and positive effect on your audience. Read More

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