MarketingProfs Today

Thursday, July 20, 2023

📋 Table of Contents

1. 10 Ways Marketers Can Use AI to Improve Sales

2. Discover the Stories and Strategies of ABMLA Excellence Awards Winners sponsored

3. How Marketers Can Navigate a World Minus Cookies

4. How to Get Sales to Use Your Marketing-Generated Content sponsored webinar

5. What Remote Workers Do While on the Clock

6. Don't Just Network—Share Moments MarketingProfs B2B Forum

7. Shape Your B2B Story MarketingProfs Master Class for PRO Members

Scroll down for more, including industry news, community goings-on, and other useful resources.

10 Ways Marketers Can Use AI to Improve Sales
article
10 Ways Marketers Can Use AI to Improve Sales
AI won't replace marketers so much as eliminate time-sucking tasks that they don't like doing anyway—and that goes for all kinds of tactics and content, from audience targeting to product descriptions. »
Discover the Stories and Strategies of ABMLA Excellence Awards Winners
sponsored
Discover the Stories and Strategies of ABMLA Excellence Awards Winners
The ABM Leadership Awards winners highlight ABM practitioners who foster innovative concepts, programs, and strategies to move the needle in their organizations. See the winners and get their strategies! »
How Marketers Can Navigate a World Minus Cookies
podcast
How Marketers Can Navigate a World Minus Cookies
Host George B. Thomas and guest Jodi Daniels explore the fundamentals of internet cookies, their impact on the daily lives of marketers, and the reasons marketers may need to transition to a cookieless world. Read more and listen in. »
How to Get Sales to Use Your Marketing-Generated Content
sponsored webinar
How to Get Sales to Use Your Marketing-Generated Content
Are you producing Sales-supporting content that goes unused? What if you could fix it by setting up the right conditions your sales team needs? Learn how a research-backed formula will get salespeople to use more of your Marketing-generated content and close more deals. »
What Remote Workers Do While on the Clock
infographic
What Remote Workers Do While on the Clock
More than half of remote workers say they've cooked food and done laundry while on the clock, according to a survey of 1,005 workers conducted by CraftJack. Check out the infographic. »
MarketingProfs B2B Forum
Don't Just Network—Share Moments
Does the word "networking" make you cringe or go cold with dread? We get that. So we've built moments into B2B Forum to help you get to know the fellow B2B marketers at your side! Join a roundtable discussion, schedule a consultation with an expert, and introduce yourself to the person yelling "BINGO!" next to you (or was that you?). Ask a speaker a question after a session, explore Boston during the photo walk, and let out your inner Phoebe during the fun run. Take the pressure out of networking by immersing yourself in the moment—and bring home new memories. Join us October 4-6 in Boston for MarketingProfs B2B Forum! »
Shape Your B2B Story
MarketingProfs Master Class for PRO members
Memorable stories make your brand stand out. Brand master Nick Westergaard reveals how he shapes brand stories into a powerful message—and how you can, too. Watch the How to Build a Standout Brand Master Class now!
It's story time!
Afoot in the Neighborhood
MarketingProfs community goings-on
Are you ready for the AI revolution? Join us for a special event series this summer: AI for Content Creators. Learn what the robots can do for you! Get wisdom from real human beings! Make great content bow to your will! Nine mind-blowing sessions in total, delivered by your fave speakers including Ann Handley, Wil Reynolds, Christopher S. Penn, and more. You can't afford to miss this! Register now to rule the content robots.
Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: Communication Today, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; DemandGen Today, providing valuable insights, tips, and resources to up your demand generation game; and Strategic B2B Today, focused on big-picture marketing strategy, farsighted leadership, and innovative opinion.
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you!
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News You Can Use
Updates from around the industry
Prospective Raises $6M Seed to Access, Analyze, and Visualize Large Datasets in Real Time MarTech Series
People.ai Boosts AI-Driven Insights in Microsoft Sales Copilot Through New Integration PR Newswire
SpeedyBrand Secures $2.5M in Funding Led by Notable Investors MarTech Cube
SaaS Firm Paddle Creates 'Launchpad' for AI Software Makers PYMNTS
TradeCentric, the Leader in B2B Connected Commerce, Announces Leadership Changes PR Newswire
Constructor Announces Integration With BigCommerce PR Newswire
Upcoming Events
JUL
20
Closing the Gap: How You Can Get Sales to Use Your Marketing-Generated Content
60-minute webinar | sponsored by Allego
AUG
11
Email Marketing Friday Forum
3 sessions on customer experience | sponsored by Litmus
OCT
4-6
MarketingProfs B2B Forum
Join us live in Boston or online for over 50 insight-packed sessions, full-day workshops, and unforgettable activities
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