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| By Ann Handley |
| If there's a bible for the new world of media, it's David Meerman Scott's The New Rules of Marketing and PR. A revised edition (the fourth!) is now out, so David and I sat down to talk about what's new in new marketing.
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| By Chris Boyles |
| Nearly all chief technology officers (CTOs) say mobile is a priority and they will be dedicating resources to it, according to the data highlighted in this video infographic.
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| It's time to take a step back and think about whether your content is resonating with mobile viewers. In just 10 minutes, you'll get tactical tips on how to make your content mobile-friendly and easily digestible for your customers.
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| How Much Bloggers Charge to Publish Sponsored Content |
| By Ayaz Nanji |
| Two-thirds of bloggers say paid sponsored/branded content is their most profitable revenue source, a recent study found. And although 90% of bloggers say they use an advertising network, only 17% say it is their biggest revenue source.
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| By Karl Wirth |
| Radical personalization takes all the data and knowledge your business has about your customers and uses that data to make highly personalized pitches and to display the most relevant content.
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