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In This Issue
+ How-To: Guest Blogging: From Overused Loophole to Untapped Opportunity
+ #SocialSkim: What's Shared, Word Crimes, TSA on Instagram, Write Like a Spy
+ PRO Online Tool: Social Media Campaign Planning
+ Survey Says: Summer Vacation: What Americans Enjoy, Where They Go
+ My View: Why Businesses Should Adopt a Sales-First Strategy
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How-To Guest Blogging: From Overused Loophole to Untapped Opportunity
By Grant Draper
SEO hearts fell when Google's Matt Cutts published his "The decay and fall of guest blogging for SEO." But Cutts was doing everyone a favor—and guest posting remains a cost-effective way to generate inbound leads. Read More
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PRO Online Tool: Social Media Campaign Planning
Through eight simple and well-defined steps, this Social Media Marketing SmartTool will provide you with critical tips for planning, executing, measuring, and optimizing social media programs to meet your business objectives. Read More
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Advertisement  Powerful email marketing doesn't have to be difficult. Campaign Monitor makes it easy to segment your lists, set up automated campaigns, and get great reporting on the results. Visit www.campaignmonitor.com to get started.
Survey Says
Summer Vacation: What Americans Enjoy, Where They Go
By Ayaz Nanji
More than half of Americans (54%) have already taken a vacation this summer or plan to, according to a recent report from Ipsos Public Affairs. Read More
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Quick Take
#SocialSkim: What Gets Shared, Word Crimes, TSA on Instagram, Write Like a Spy, More!
By Angela Natividad
What nightspots trend on Twitter? Heineken helps young people find out. You’ll also learn what people really share on social networks, how to write like a spy, why word crimes are way worse than blurred lines, and why joining Instagram may be the smartest thing the TSA ever did. Skim for your share of state secrets. Read More
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My View Why Businesses Should Adopt a Sales-First Strategy
By Kurt Andersen
I believe in and advocate a sales-first strategy at companies. Does that run counter to the customer-first mentality many organizations have adopted in recent years? It's not, and here's why. Read More
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Jul 22
 FREE Seminar—Epic Webinars: Preparing and Presenting Compelling Webinars, Part 1
Jul 24
 PRO Seminar—Social Selling: How to Market and Sell to the Modern Buyer
Jul 29
 FREE Seminar—How to Use Referral Marketing to Maximize Customer Acquisition
Jul 29
 FREE Seminar—Epic Webinars: Preparing and Presenting Compelling Webinars, Part 2
Aug 7
 PRO Seminar—How Social, Content, and PR Combine for Marketing Success
Aug 8
 Virtual Conference—Email Marketing: Ensure Your Emails Are a Resounding Success FREE!
Aug 14
 MarketingProfs University—Search Marketing School
Oct 9-10
 B2B Forum 2014—Boston, MA Marketing For What Comes Next
 
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