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You've heard that you should "Be Human" in your marketing. But what does that entail? Mainly, it entails empathy—the foundation of marketing that connects on a deeply human level with your audiences, including prospects and customers. In short, it's a marketing superpower. An upcoming doubleheader event on Empathy in Marketing features two webinar presentations: "The ROI of Empathy: How Marketers Use Customer Empathy as a Business Differentiator" and "Empathy and the Future of Marketing: B2B Success Stories." They feature two highly regarded marketing and customer experience experts who can help you positively transform your marketing's effectiveness. Sign up today (it's free!). |
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