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In This Issue
+ How-To: Evolve Your B2B Customer Experience Using Images
+ PRO Seminar: Accelerating Sales With Competitive Intelligence
+ Survey Says: Websites Fueling Growth in Industrial Companies
+ Quick Take: Five Tips for Creating Effective Transactional Emails
+ My View: B2B Marketing Survey: Brother, Can You Spare a Few Minutes?
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Advertisement  Spam vs. Your Brand: Simple Steps in Spam Moderation
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How-To How to Evolve Your B2B Customer Experience Using Images
By Chad McCloud
Do you know why your customers behave as they do? People tend to have difficulty explaining exactly why they like a product, but using images can help you get to the root of the real drivers of customer behavior. Read More
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PRO PRO Favorite Seminar: Accelerating Sales With Competitive Intelligence
In this seminar, you'll learn how you can obtain clear and correct competitive insights (on a moment's notice)—and then use that information to accelerate sales growth. You'll walk away ready to build your own framework to begin consistently garnering insights on a monthly, quarterly, and yearly basis. Read More
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Advertisement  Join Ann Handley and C.C.Chapman, authors of Content Rules for Content Rules: How to Create Content that Ignites Your Business, a FREE webinar sponsored by GoToWebinar. Learn how to create valuable online content that is customer-focused, interesting, and compelling to your audience. Don't miss out on this one—register today!
Survey Says
Websites Fueling Growth in Industrial Companies
Nearly one-half (45%) of North American industrial businesses reported positive growth in the second half of 2010 and among them, more than three-quarters (76%) said their websites made a significant contribution to that growth. Read More
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Quick Take
Five Tips for Creating Effective Transactional Emails
Did you know that transactional emails enjoy astounding open rates and are up to 75% in some cases? Before you confirm your next online order or send shipping details, consider these tips to impress your customers. Read More
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My View B2B Marketing Survey: Brother, Can You Spare a Few Minutes?
By Ann Handley
Are you a B2B marketer? Please take this short, painless survey specific to tools and tactics you might be using these days. You'll be rewarded with the results as well as our undying gratitude. Read More
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ReTweet This
@susanbaier Great post from @sietsema about what can go wrong with segmentation: https:////ow.ly/1uzMcs
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Forum Today's Question
By lathans 7/12/2011 at 5:23 PM
How can we get a client that is really happy with our company to do a case study if the client is afraid to share information? Go To Question
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July 14-29
 MarketingProfs University LIVE—Websites That Work
July 20
 FREE Seminar—Content Rules: Create Content that Ignites Your Business sponsored by Citrix
July 21
 PRO Seminar—Eight Critical SEO Metrics with Stephan Spencer
Aug 12
 Digital Marketing World—Content free online conference
Feb 16-17
 SocialTech 2012—Drive leads and sales Get notified when registration opens
 
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