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In This Issue
+ How-To: Use Your Spidey-Sense to Enhance Your Web Presence
+ Podcast: Making the Case for Google+
+ PRO Report: The Modern Market for Market Research
+ Survey Says: When a Brand Tweets, Does Anybody Hear?
+ Quick Take: How to Boost Your Blog's Readership
+ My View: Guy Kawasaki Talks Google+, Facebook, and Inner Nobility
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How-To Use Your Spidey-Sense to Enhance Your Web Presence
By Dave Calibey
When Peter Parker practices his heroics as Spider-Man, he captivates the citizenry and the press alike. By emulating his superpowers, you too can masterfully connect with customers and followers online. Read More
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Podcast Making the Case for Google+: Guy Kawasaki on Marketing Smarts [Podcast]
By Matthew Grant
Guy Kawasaki loves Google+ so much, he wrote a book about it: What the Plus! Since I've been rather slow to get on the Google+ bus, I invited Guy to Marketing Smarts to talk about why I should give it a(nother) shot. Read More
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PRO PRO Report: The Modern Market for Market Research
You'll learn about key business issues of 2012 and common decision drivers, market research behaviors and attitudes, how businesses use market research effectively, and the role of intelligence data and CRMs in market research. Read More
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Survey Says
When a Brand Tweets, Does Anybody Hear?
Tweets that contain fewer than 100 characters receive 17% higher engagement than longer tweets, and engagement rates are on average also 17% higher on weekends. Read More
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Quick Take
How to Boost Your Blog's Readership
Are your blog analytics looking a little anemic? Consider these five ideas to put some zing in your listless blog—and boost its readership. Read More
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My View Snack-Sized Smarts: Guy Kawasaki Talks About Google+, Facebook, and Inner Nobility
By Matthew Grant
Author Guy Kawasaki was my guest on this week's episode of the Marketing Smarts podcast. For folks stretched for time, I'm giving a sampler plate of five bon mots uttered by Guy in the course of our conversation. Enjoy! Read More
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ReTweet This
@KevinKennethLau The Opt-in Page Recipe: Make Your Opt-in Page Work for You su.pr/9yOrWT
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Forum Today's Question
By lolap 7/10/2012 at 7:09 AM
My partner and I are opening an event-planning company. We need help choosing a name for the business. Any suggestions? Go To Question
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July 12
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Jul 12-19
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Jul 17
 FREE Seminar—Slide Makeovers: How to Design Slides for Webinar Presentations
Jul 19
 PRO Seminar—How to Hammer Your Brand Into the Minds of Your Consumers
Jul 24
 FREE Seminar—Tips for Generating Demand with Social Media
Aug 9-27
 MarketingProfs University LIVE—Search Marketing School: PPC save $200 with code SEARCHPPC
Sep 14
 Virtual Conference—Content Marketing sign up for free!
Oct 4-5
 B2B Forum 2012—Boston save $300 or more with the Early Bird rate
 
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