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MarketingProfs
Jun 9, 2017 Vol. 16, No. 112
In this issue
1. How-To: Three Essential Solutions for Your E-Commerce Marketing Stack
2.  PRO  MarketingProfs Quick Study Course: Public Relations
3. Survey Says: Real Concerns: How Fake News Affects Advertising [Infographic]
4. Infographic: Three Ways Your Brand's Visual Identity Can Win (or Lose) New Customers
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Advertisement  With 3 super-smart presentations, attendee-only resources, and live Q&A, we guarantee that our Content Marketing Virtual Conference will rekindle your romance with content. Check out the program!
 
How-To
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Three Essential Solutions for Your E-Commerce Marketing Stack
By Nanette George
Determining which technology pieces matter to your marketing team can be daunting. You need tools that help you navigate omnichannel shopping behaviors, meet customers where they are, and deliver useful experiences. Here are three essential tools road-tested by leading retail brands. Read More
FOR  PRO  Members
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MarketingProfs Quick Study Course: Public Relations
You'll learn how to tell your story so the media takes notice, as well as how to build an effective internal communications strategy. You'll also discover the benefits of an online pressroom, the importance of a PR crisis management plan for social media, and ways to prove the value of your PR initiatives. Read More
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Advertisement  Our Content Marketing Virtual Conference will have three super-smart presentations to help you build a more sophisticated (and happier) relationship with your content. Check out the program!
 
Survey Says
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Fake News, Real Concerns: How Misleading Content Affects Advertising [Infographic]
By Ayaz Nanji
Some 96% of online advertisers say they are concerned about their ads' appearing alongside fake-news content, according to recent research from Brightroll. Read More
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AT-A-GLANCE
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Three Ways Your Brand's Visual Identity Can Win (or Lose) New Customers [Infographic]
By Laura Forer
What do your brand's colors say about your company? Check out this infographic for tips on creating a visual identity to help your brand stand out and win customers. Read More

event calendar

Jun 9
Virtual Conference—Content Marketing | You've Got This!
Jun 13
FREE Seminar—A Look Into the Future of Marketing
Jun 15
Teach Me How—How to Create and Measure Content That Converts PRO
Jun 20
FREE Seminar—Optimizing Your B2B Demand Generation Machine
Jun 21
FREE Seminar—How to Use Webinars to Increase Customer Engagement
Jun 27
FREE Seminar—Better User Appquisition With App Store Optimization
Jun 1
Online Course—Marketing Measurement & Analysis | 13 online classes
Oct 3-6
B2B Marketing Forum—Save $200 when you register by July 31!

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