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By Neil Mody |
Timely, pithy, and unique content is critical to establishing awareness and trust with your audience. The need for you to produce content is not going away. So how do you make content work for your brand?
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By Kerry O'Shea Gorgone |
National Geographic has dominated print media for 125 years, and now the organization is staking its claim on social networks and photo-sharing sites. EVP and CMO Amy Maniatis discusses brand management, the power of content, and the importance of emerging platforms like Instagram and Google+ for increasing your brand's reach.
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Triggered emails can significantly enhance the relevance of your email communications and help generate sales. In just 10 minutes, you'll learn about three types of triggered messages that you should add to your email marketing arsenal.
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By Benjamin Diggles To hear marketers discuss the Responsive Web Design approach to mobile, you'd think it's the magic bullet for conversions. But the approach has its flaws. Here's a look at a few of them.
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