MarketingProfs Today: Manage Freelancers | Facebook's Gamble | Tradeshow Trends

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In this issue

1.	How-To: From Onboarding to Ousting: How to Manage Freelance Writers
2.	#SocialSkim: Facebook's Huge Investment, YouTube at VidCon: 11 Stories This Week
3.	PRO MarketingProfs Quick Study Course: Video Marketing
4.	Survey Says: The 10 Most (and Least) Socially Responsible US Companies
5.	Infographic: Tradeshow Trends: Budgets, Expectations, Logistics, and More

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How-To

From Onboarding to Ousting: How to Manage Freelance Writers

By Joe Griffin

Just because freelance writers aren't employees doesn't mean they aren't a valuable part of your marketing team. Here's how to seek out those who are right for you and bring them on board, and what signs to look for that they might not be working out. Read More

FOR PRO Members

MarketingProfs Quick Study Course: Video Marketing

You'll learn how to drive traffic and generate leads through effective video content, as well as which hosting platforms make the most sense for your goals. You'll also understand how to improve your videos—and the buzz they generate—by using data and analytics. Read More

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Survey Says

The 10 Most (and Least) Socially Responsible US Companies

By Ayaz Nanji

Consumers in the United States rate Wegmans, Publix, and Amazon.com as the most socially responsible companies, according to recent research from The Harris Poll. Read More

Quick Take

#SocialSkim: Facebook's Huge Investment, YouTube at VidCon: 11 Stories This Week

By Christian Neri

Facebook to spend millions on original shows, hits major user milestone; YouTube's VidCon announcements and its experimental app open to all; Instagram tires to make you share more; Reddit's big video effort; why you can't just focus on paid social; more! Read More

AT-A-GLANCE

Tradeshow Trends: Budgets, Expectations, Logistics, and More [Infographic]

By Laura Forer

What do exhibitors really think about tradeshows? How do they choose to attend, and what are their budgets? This infographic consolidates results from one survey of tradeshow exhibitors and highlights trends in the channel. Read More

event calendar

Jul 11	FREE Seminar—Five Must-Haves for an Effective Email Campaign
Jul 18	FREE Seminar—The Secret to AdWords, Facebook, and Display ROI: Phone Call Conversions
Jul 20	Teach Me How—Advanced Google Analytics for Marketers
Aug 3	Seminar—How to Create an Analytics Strategy That Ensures Success
Aug 3	Online Course—Marketing Measurement & Analytics \| 13 online classes
Oct 3-6	B2B Marketing Forum—Save $200 when you register by July 31!

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Research Writer: Ayaz Nanji
Contributor: Christian Neri

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