Today's dose of marketing know-how.
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Today's dose of marketing know-how | Friday, June 28, 2024
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👋 Hello, Marketer!
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Well folks, we made it through the first half of the year! You might already be deep into planning for next year, and if you are... hats off. (If you're living a day at a time, I see you. You got this.) And like I recommended a couple of weeks ago, don't forget to live in the moment and celebrate your wins as well. We at MarketingProfs are wishing you success in the rest of the year ahead!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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Seven Steps for Rolling Out AI Across Your Demand Gen Programs
Learn how to integrate AI into your demand generation process with these seven practical steps that ensure scalable and repeatable results.
Read more ➔
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COMMUNITY | EVENT
Happy Friday! Celebrate the week with a live DJ set hosted by PRO community member John Wall, today at 12 noon ET. Everyone is welcome. Click here to join the party!
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MARKETINGPROFS EVENT
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The Best B2B Conference Ever
Advance your career, network with peers, and make memories at MarketingProfs B2B Forum—offering you inspiring keynotes, practical presentations, and full-day workshops. Grab your ticket now... while it's still $400 off.
Check it out ➔
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ARTIFICIAL INTELLIGENCE
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AI Update, June 28, 2024: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
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ADVERTISE WITH US
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Do You Market to B2B Audiences?
Reach your B2B audience ➔
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VIDEO FROM THE ARCHIVES
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B2B Marketers, the Customer Journey, and Sales
Consider this counterintuitive perspective from this episode's guest: The customer journey is best approached by B2B marketers not from the customer's perspective but from consideration of the touchpoints they, the marketers, have control over.
Tune in ➔
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FOR MARKETINGPROFS PRO MEMBERS
No Sale, Sherlock
Do you really know what your customers want? Uncover the clues to what content your customers want, and when they want it, with "Uncover Customer Clues." It's the second session in B2B Content as CX, a four-part series hosted by Certified Customer Experience Professional Jeannie Walters. Free for PRO members.
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