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| By Sookie Shuen |
| How much can your company benefit from a timely rebranding? A business rebrand can make your business look good, and, more important, make your bottom line look good, too. Here are four reasons to rebrand your business.
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| By Christina "CK" Kerley |
| Anytime-anywhere media provide B2Bs new ways to create, develop, and sustain ROI-rich relationships. Yet, the majority of B2Bs aren't using mobile to bolster their marketing. So, how can mobile be your B2B's BFF?
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| In just 10 minutes, learn how to integrate free (or inexpensive) tools like Google Analytics and HootSuite Pro into your website and social media campaigns to help track social media performance and report on social media results.
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| Boomers Lead the Pack in Creating Positive UGC |
| Every generation contributes to the global conversation about brands, products, and services; however, Baby Boomers (those now age 47 to 65) are overrepresented in their share of online feedback and are more positive than other generations when leaving product feedback.
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By Shelly Kramer
I'm a huge Twitter fan. As much as I love Google, I really like Twitter's built-in search functionality. If you're in the market for information about a topic or group of people, consider adding Twitter to your search repertoire.
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