Your Source for What Matters in Marketing • From the Team at MarketingProfs |
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As a marketer, you know email is a tactic and a channel you can't live without. Even when done haphazardly, it gets results. But what if you could use email in a way that got the highest-possible returns? In this CMO's Guide to Email Marketing ROI, Litmus examines which factors correlate with high email marketing returns—and which don't. But why stop there? Also find out how optimizing your pre- and post-send email workflows can lead to increased ROI across all your marketing channels. The Pre-Post-Perform framework does exactly that, and The 3 Pillars of Email Marketing guide shows you how. Check out both Litmus guides to improve not just your email marketing but all your marketing. |
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