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Together with programmatic advertising experts
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Tick, Tock!
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MarketingProfs B2B Forum On-Demand
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April's B2B Forum Online sessions—all 42 of 'em—are still available on-demand... but only until June 30! Discover from top marketing leaders what's working now in SEO, email, case studies, sustainability, metrics, demand gen, and so much more. But the clock is ticking! You have just one more week to soak up the knowledge from B2B experts. |
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Profs Picks |
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Everything makes more sense in context, and it's the same for advertising. In fact, contextual advertising can boost user engagement 4-10x, according to StackAdapt data. Using contextual targeting removes the barriers coming from privacy regulations on behavioral targeting. And it's gotten even better: Modern contextual advertising uses AI and machine-learning to make it more effective and scalable. StackAdapt's guide also also contains two use cases for using contextual targeting in your own campaigns. So check out the e-book and give your programmatic ads a boost. |
Afoot in the Neighborhood |
MarketingProfs community goings-on |
A new Working Webinar Series has launched! Pam Didner, Sales Enablement consultant and bestselling author of Effective Sales Enablement, launched her all new hands-on series with Aligning Marketing and Sales. |
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A series of three MarketingProfs e-books and guides can help with three of today's key marketing responsibilities: (1) Positioning (2) Customer Experience (CX) and (3) Demand Generation. Check out all three for tips and advice to improve Marketing's performance and contribution to your business's bottom line. |
News You Can Use |
Updates from around the industry |
Drift Introduces Drift Deal Room to Streamline Collaboration Between Buyers and Sellers at Scale PR Newswire |
Octane11 Raises $4.5M to Accelerate Growth of Connected Data Platform for B2B Yahoo Finance |
Proficientz Launches Product Management University for B2B PRWeb |
Spryker Partners With FarEye on Last-Mile Delivery of B2B E-Commerce PYMNTS |
Shopify Breaks Out of the Website With 100+ New Features Including NFTs, Local Shopping, and More TechCrunch |
B2B Fintech Company CashD Redefines Pay Cycles for Workers Yahoo Finance |
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