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MarketingProfs
Jun 23, 2017 Vol. 16, No. 122
In this issue
1. How-To: Top 4 Threats to Creative Copywriting and How to Overcome Them
2. Quick Take: Turn One-Time Retail Buyers Into Repeat E-Commerce Customers [Sponsored]
3.  PRO  MarketingProfs University: Quick Study Course: Social Business
4. Survey Says: The 10 Most Talked About Television Shows on Social Media
5. Infographic: 11 Questions to Ask Before You Create a Marketing Video
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Advertisement  Are you bringing the right company swag to trade shows, conferences, and business pitches? Brochures, flyers, postcards, apparel, and more can make a lasting impression on prospects. To find out how, download our free guide filled with marketing collateral ideas and pro-tips.
 
How-To
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The Top 4 Threats to Creative Copywriting and How to Overcome Them
By Jessica Swanda
Copywriters know that creativity doesn't always come right when you need it. Here are four common causes of creative block—and ideas for overcoming them. Read More
FOR  PRO  Members
Today's PRO Item
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MarketingProfs Quick Study Course: Social Business
You'll learn how to redefine your company's work culture and support a social business model through the appropriate analytics, effective storytelling, and passionate participants. You'll also understand how to transform your company's organizational structure for maximum effect. Read More
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Advertisement  Planning for a conference, trade show, or presentation? Don’t leave the office without branded swag. From brochures to t-shirts, the right products can turn a brief exchange with a prospect into new business for your company. Learn how to create meaningful marketing collateral with our free guide.
 
Survey Says
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The 10 Most Talked About Television Shows on Social Media
By Ayaz Nanji
The Walking Dead was the most talked about television show on social media during the 2016-2017 season, according to recent research from Nielsen. Read More
Quick Take
The Trick for Turning One-Time Retail Buyers Into Repeat E-Commerce Customers
By Zaius [Sponsored Content]
The vast majority of first-time purchasers (80%!) won't make a second purchase from the same e-commerce brand. We're fighting for customers, and those of us who effectively drive loyalty are going to win. Read More
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AT-A-GLANCE
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11 Questions to Ask Before You Create a Marketing Video [Infographic]
By Laura Forer
Lights, camera, action! But before you get to that point, check out these 11 questions to ask yourself about creating a marketing video for your brand. Read More

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