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MarketingProfs
Jun 2, 2015 Vol. 14, No. 105
In this issue
1. How-To: How to Get Great Content From Your Colleagues: 5 Rules for Success
2. My View: Four Quick Tips for a Winning Multiscreen Strategy
3.  PRO  Take 10: How to Attract Customers to Your Tradeshow Booth
4. Survey Says: The Most Followed Twitter Accounts by NYSE Companies
5. Infographic: How to Reinvent Your Marketing for This Century
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Advertisement  [Virtual] Marketing Innovation Summit for B2B. On June 16th, the Marketing Innovation Summit for B2B goes Virtual! At your computer, learn the latest Account-Based Marketing strategies and B2B website best practices from experts at SiriusDecisions, GE, Salesforce.com, MRM//McCann, Citrix, Domo, ChiefMarTech.com and more. RSVP today.
 
How-To
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How to Get Great Content From Your Colleagues: Five Rules for Success
By Dave Hochman
Even the world's most effectively led, proactive, and well-organized content team is going to end up dead in the water without continuous quality input from within the organization. Read More
FOR  PRO  Members
Today's PRO Item
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Take 10: How to Attract Customers to Your Tradeshow Booth
In just 10 minutes, you'll learn seven key customer attraction strategies to ensure a consistent flow of traffic to your booth. We'll go beyond how to pick the ideal booth location: You'll get tips on training your team to drive attendees in, booth promotions that work, creative differentiation ideas, and more! Read More
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Advertisement  Take Your B2B Marketing to the Next Level. RSVP to attend the [Virtual] Marketing Innovation Summit for B2B! On June 16, learn ground-breaking B2B trends & tangible best practices for advertising, personalization & demonstrating ROI. Experts from MRM//McCann, SiriusDecisions, Domo, Salesforce, Citrix & more. View the Agenda.
 
Survey Says
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The Most Followed Twitter Accounts by NYSE Companies
By Ayaz Nanji
The social software company Hootsuite is the most followed Twitter account by companies listed on the New York Stock Exchange (NYSE), according to a recent report from Burson-Marsteller. Read More
Quick Take
How to Reinvent Your Marketing for This Century [Infographic]
By Verónica Maria Jarski
Technology has transformed how brands reach out to today's consumers. Some brands, however, are still stuck in the old ways of marketing. Read More
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My View
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Four Quick Tips for a Winning Multiscreen Strategy
By Wilson Raj
Multiscreen marketing must be part of an overarching, not screen-specific, strategy. These tips can help you keep that strategy in mind. Read More
 
event calendar
 
Jun 2 FREE Seminar—Learn How to Create a Successful 'Voice of the Customer' Program
Jun 4 PRO Seminar—Turn Marketing Technology Into a Competitive Advantage
Jun 2, 4, 9 Everybody Writes In-Person Workshop—San Francisco, Boston, Indianapolis
Jun 9 FREE Seminar—Your Mission: Defeat the Top Five Data Villain s
Jun 11 PRO Seminar—The Ultimate Recipe for a Great Brand Story
Jun 11 MarketingProfs University—Marketing Writing Bootcamp
Jun 12 Virtual Conference—Content Marketing: 3 online sessions—FREE!
Oct 20-23 B2B Marketing Forum 2015—Register now to save up to $500
 
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