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In This Issue
+ How-To: Create a Successful Blog Editorial Strategy in Just Six Steps
+ PRO: Sales Messaging That Closes the Deal
+ Survey Says: Execs Discuss Growing Importance of 'Social Business'
+ Quick Take: Do We Really Behave Badly on Social Media? [Infographic]
+ My View: Pinning Down Pinterest's Business Value
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How-To How to Create a Successful Blog Editorial Strategy in Just Six Steps
By Debbie Williams
What's the key to effective blogging? Strategy. A solid blog editorial strategy will help you create relevant content regularly to attract readers and convert them into customers. Learn six steps to creating a strategy that gets results. Read More
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PRO PRO Seminar: Sales Messaging That Closes the Deal
In this PRO seminar, you will learn how to discover and deliver your company's distinct point of view in a way that creates the urgency for your customers to act and positions your solution in a way that helps your customers realize that your product meets (and exceeds!) their needs. Read More
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Survey Says
Execs Dish on the Growing Importance of 'Social Business'
Social business is important today, and is expected to be more important in the future: 18% of global executives say social business is important to their organization today, and 63% say social business will be important in three years. Read More
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Quick Take
Do We Really Behave Badly on Social Media? [Infographic]
The unspoken assumption in much of corporate America is that employees, when left to their own devices, will likely abuse social networking privileges while at work and harm company reputation. But how do adults really behave on social media? Read More
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My View Pinning Down Pinterest's Business Value
By Dan Opallo
What I find encouraging about Pinterest is that it seems to answer the call for curation; it provides a visual snapshot of the things you like, and puts them all in one place. But what about Pinterest for business? Read More
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@JeffSheehan Website Optimization Basics via @sewatch https:////ow.ly/bB4v0
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Forum Today's Question
By liannas 6/13/2012 at 7:07 PM
Our nonprofit is hosting a charity golf tournament. What should our sponsors include in their PR packages? Go To Question
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Jun 19
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