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Wednesday, June 17, 2020

3 Best-Practices to Align Web Development With SEO
Strong Evidence That the Remote Workplace Is Here to Stay
PRO Now Includes Marketing Writing Bootcamp... and More! PRO benefits
The Biggest Challenges to Aligning B2B Marketing and Sales Teams
 
Three Best-Practices to Align Web Development With SEO
"Make friends with your Web designer" is smart advice for an SEO practitioner. This article covers a few best-practices that require effective collaboration between SEOs and their friends on the Web development team. Read on for more.
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Strong Evidence That the Remote Workplace Is Here to Stay
It didn't take more than a few months in COVID-19 lockdown for a good number of workers to realize they could adequately perform their jobs without having to set foot in their old office ever again. Do you have a strategy for workspace options once it's time to reopen?
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Content Marketing at Scale: A New Model for Enterprises
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Hollywood has been teamlancing for decades. Now marketers can follow the same model to outsource their content creation at scale and boost ROI. Learn how to teamlance with self-managing freelance teams. Get the e-book.
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PRO Now Includes Marketing Writing Bootcamp... and More!
PRO benefits
With an annual PRO subscription, you now have access to the 13 on-demand sessions of Marketing Writing Bootcamp. PRO subscribers register here at no cost. Not yet PRO? Learn more here.
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The Biggest Challenges to Aligning B2B Marketing and Sales Teams
Marketers and salespeople say the biggest challenge to aligning their teams is a lack of good data, according to recent research. Check out the study findings.
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Profs Picks
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As a content marketer for an enterprise, your challenges are magnified. You struggle with both complexity and scale at a level that smaller businesses don't have to think about. But now you have options for executing your content marketing plans, and you don't have to deal with them in-house. No, we're not talking individual freelancers—but entire freelance teams. And you don't have to manage them yourself. ClearVoice fully manages those freelance teams and content creation for brands—including major content projects at enterprise scale. Yup, SEO, branding, paid media... done for you..
You're continually being asked to develop compelling, engaging content. You have multiple target audiences to reach, you have to ensure your value prop is more compelling than your competitors', and you have to do it all while keeping within brand and voice guidelines. What can help you do all that? Storytelling. MarketingProfs' final storytelling virtual workshop, Storytelling: Using Story to Drive Action, is less than two weeks away. If you're ready for five hours of interactive and hands-on learning with renowned storyteller Bobby Lehew, he'll show you how to tell a powerful and compelling brand story. Seats are limited. Reserve yours while you can.
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24
[Online Workshop] Using Story to Drive Action
Tell a powerful and inspirational brand story
Half-day, interactive workshop
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25
[Webinar] Doubling Down on Digital
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[Friday Forum] Marketing Technology
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[San Francisco] MarketingProfs B2B Forum 2020
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—Vahe Habeshian, Director of Publications
MarketingProfs

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