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In This Issue
+ How-To: How a CMS Can Help Your SEO Efforts
+ PRO Seminar: Managing Your Reputation in a Social World
+ Survey Says: Twitter Users Want Brands to Respond to Their Questions
+ Quick Take: How to Use Social Media Chatter in Your Email Campaigns
+ My View: Five Ways to Successfully Market to Mothers
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How-To How a CMS Can Help Your SEO Efforts
By Dave Ross
A content management system is not a search engine optimization (SEO) magic bullet, but it can make the SEO job less painful. Learn how today's tools make it easy to automate the important tasks of SEO management. Read More
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PRO Staff-Favorite Seminar: Managing Your Reputation in a Social World
In this on-demand seminar, CB Whittemore shares best-practices and strategies for managing your reputation in a social world, and offers guidelines on how to make the most out of conversations with customers. Read More
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Advertisement  Europe's #1 CMS is more than a product. It's a marketing platform that boosts ROI. See how EPiServer Integrates the crucial 4Cs into a single interface so your entire marketing team can publish new content more efficiently, engage your visitors more meaningfully and generate revenue more profitably. Learn more!
Survey Says
Twitter Users Want Brands to Respond to Their Questions
Each day, Twitter users post more than 100,000 questions to followers. Nearly six in ten of such users say they would welcome answers from companies, provided the quality of answers was as good as or better than those from followers.
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Quick Take
How to Use Social Media Chatter in Your Email Campaigns
Unless your company finds itself at the epicenter of a major scandal—à la BP—social media chatter can be a valuable sales-generating tool. Learn how to add a healthy dose of social testimony to your email campaigns, and boost your conversion rates. Read More
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My View Five Ways to Successfully Market to Mothers
By Daniel Cassady
Mothers love to share information about which products are worthwhile—and which ones aren't. Once a mother trusts your brand, the word will spread like wildfire. Remember these key points when marketing to moms. Read More
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@TroyClaus What Not to Do When Humanizing a Brand https:////twrt.me/0o8d
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Forum Today's Question
By christina926s 6/14/2011 at 11:54 PM
I need a name for an online store that will sell dog clothes and supplies. The name should convey that these are used, high-end items. Any ideas?
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June 23
 PRO Seminar—4 Ways Speed Can Topple the Goliath in Your Industry with Stephen Denny
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