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B2B = Back to Boston!
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MarketingProfs B2B Forum
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Need a chance to get out of your house/office? To really dive into learning something new? To enjoy smarts and shenanigans with other B2B marketers? We're here for you! Join us this October in Boston for a more intimate, super smart, and shenanigan-filled B2B Forum. It might just be the best thing you do this year. |
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Profs Picks |
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You might think that popping up on every possible search results page is ideal. But search results are only as valuable as their relevance to the searcher's intent. In fact, 15% of visitors using the search bar to find your site should account for 45% of your revenue. Does your site deliver on those conversions? If not, Bloomreach's Ultimate Guide to Search Relevance is here to help. Genius search bars work to understand your products on a deeper level and deliver on a seeker's intent. Discover how to optimize your site's search experience, why personalization and relevance are needed to deliver successful customer experiences, and how to drive growth, conversions, and revenue. Let the guide inspire you to unpack the basics of search relevance and its importance in today's market. |
Afoot in the Neighborhood |
MarketingProfs community goings-on |
A new Working Webinar Series approaches! Pam Didner, Sales Enablement consultant and bestselling author of Effective Sales Enablement, launches her all new hands-on series on June 9 with Aligning Marketing and Sales. |
Our suite of B2B consulting and content services that we call MarketingProfs DNA (Defensible Net Advantage) is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help with Market Research, Branding, Analytics, Positioning & Messaging, Customer Experience, or Demand Generation, see how MarketingProfs can help you. |
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you! |
Are you a MarketingProfs PRO member—but not a member of our PRO Facebook group? Don't wait... head over to Facebook and join hundreds of fellow PRO members to exchange ideas, network, and keep up to date on community goings on. |
A series of three MarketingProfs e-books and guides can help with three of today's key marketing responsibilities: (1) Positioning (2) Customer Experience (CX) and (3) Demand Generation. Check out all three for tips and advice to improve Marketing's performance and contribution to your business's bottom line. |
News You Can Use |
Updates from around the industry |
Global Sales and Marketing Agency BNZSA Has Launched a Decision Science Practice and Hires Industry Expert Angela Beresford to Head It Up PR Newswire |
Bonfire Ventures Secures $230M for Two New Funds Targeting B2B Software Startups TechCrunch |
Melio Launches International Payments to Over 70 Countries PR Newswire |
London Design Fair Founder Jimmy MacDonald Joins Ribbon as Fairs Liaison Director PR Newswire |
Mondu Secures US$43mn to Grow Its B2B BNPL Solution Fintech Magazine |
Buy Now, Pay Later Solutions to Unlock Growth Potential for B2B Companies PR Newswire |
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