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In This Issue
+ How-To: The Most Undervalued Analytics Tool—Communication (Part 2)
+ PRO: SmartTools—Blog Marketing
+ Survey Says: Americans Would Forfeit Cars and Sex for Their Tablets
+ Quick Take: Three Steps to Take to Prepare for Marketing Automation
+ My View: Brainstorm Rockin' Business Names and Taglines
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How-To The Most Undervalued Analytics Tool: Communication (Part 2: Communication Across Departments)
By Michele Kiss
A lack of communication between analysts and other departments can be an express ticket to ineffectiveness—and can diminish the value of analytics. Learn four ways to stimulate communication across departments. Read More
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PRO SmartTools: Blog Marketing
The Blog Marketing SmartTool gives you a step-by-step blueprint for creating and marketing a successful blog that attracts new business and serves as a dynamic, active hub for exchanging information between you and your customers. Read More
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Advertisement  Mobile will outpace desktop usage by 2014. Are you ready for mobile? Register for our webinar today!
Survey Says
Americans Would Forfeit Cars, TV, and Sex for Their Tablets
Americans are in love with their tablets: 91% of people who own a tablet say they take their device to bed with them, and 15% say they would give up their car to keep their tablet. Read More
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Quick Take
Three Key Steps to Take to Prepare for Marketing Automation
Is your B2B prepared for marketing automation? When implementing marketing automation in a B2B setting, you'll need a well-defined marketing process before adding tech. Here are three key steps to take to prepare your operations for the increase in velocity that automation brings. Read More
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My View A Free Guide to Help You Brainstorm Rockin' Business Names and Taglines
By Verónica Maria Jarski
Do you like the name of your business or brand? Enough to get a tattoo of it? No? Then maybe you should check out our free guide to brainstorming a new name for your product or business, and crafting the perfect tagline. Read More
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@VictorGaxiola Facebook to Marketers, It’s Time for a Click to Action via @briansolis https:////bit.ly/JwKxwt
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Forum Today's Question
By gabe.gordon 5/31/2012 at 10:06 AM
My current brand appeals to a niche market. I have a new product that appeals to a broader customer base. Should I create a new brand? Go To Question
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Jun 7
 PRO Seminar—Understanding and Engaging Today's Connected Buyer
Jun 7-14
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Jun 14
 PRO Seminar—10 Most Common SEO Mistakes Marketers Make
Jul 12-19
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Oct 4-5
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