Today's dose of marketing know-how.
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Tuesday, May 7, 2024 | Today's dose of marketing know-how.

📋 Table of Contents

1. How to Strategize for the Rise of Text-to-Video AI

2. B2B Video Strategy: Simple Steps That Build Trust and Boost Sales MarketingProfs event

3. The Most Iconic Logos of All Time, According to Graphic Designers

4. Help Us Redesign This Newsletter MarketingProfs survey

5. Four Types of PR Content Beyond Press Releases

6. AI Case Studies MarketingProfs PRO member offer

Scroll down for more useful resources.
How to Strategize for the Rise of Text-to-Video AI
article
How to Strategize for the Rise of Text-to-Video AI
Here's how marketing and communications professionals can begin strategizing for text-to-video AI in efficient, prepared, and innovative ways. Get ready for what's ahead. »
B2B Video Strategy: Simple Steps That Build Trust and Boost Sales
MarketingProfs event
B2B Video Strategy: Simple Steps That Build Trust and Boost Sales
Maybe you tried video but didn't get great results. Or you're nervous about getting started. Three-time Emmy Award-winner Tony Gnau will reveal where marketers can go wrong, and he'll show you simple steps for creating videos that do get great results. Learn to wield the power of video in Session 3 of our Friday Forum event. Register here (it's free). »
The Most Iconic Logos of All Time, According to Graphic Designers
research
The Most Iconic Logos of All Time, According to Graphic Designers
Which brand logos do graphic designers think are the most iconic of all time? What are the most iconic logos by industry? What are the key logo trends of 2024? Adobe surveyed graphic designers to find out. Check out the study findings. »
Help Us Redesign This Newsletter
MarketingProfs survey
Help Us Redesign This Newsletter
We're redesigning MarketingProfs Today! And here is your opportunity to have your say on the overall design approach you'd prefer we take. Take this really short survey and give us a piece of your mind. »
Four Types of PR Content Beyond Press Releases
infographic
Four Types of PR Content Beyond Press Releases
When people think of PR, they tend to think of press releases. However, the field includes many other types of content that can help businesses convey important messaging and achieve their goals. Check out the infographic. »
AI Case Studies
MarketingProfs PRO member offer
Wonder how AI fits into your workflow? Join us Wednesday as Matt Heinz reveals real-world applications of AI across the buying and customer journey.
Save your seat now!
Afoot in the Neighborhood
MarketingProfs community goings-on
JUST LAUNCHED! Yet another brand-new AI weekly series! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
JUST ANNOUNCED: Program & Speakers for MarketingProfs B2B Forum! Advance your career, network with peers, create amazing memories, and meet new friends at the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you should grab your ticket... while it's still $600 off.
IT'S TRUE: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report.
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The Incredible Growth of AI-Related Terms in Media Reports »
How B2B Marketing Leaders Are Brand-Building With Video [Infographic] »
The Benefits of Using AI in the Sales Process »
Six Ways to Improve Corporate Culture in a Hybrid Workplace [Infographic] »
Upcoming Events
MAY
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Accelerating AI's Impact Across the Entire Buyer & Customer Journey with Matt Heinz
Session 3 of our 10-week AI for Demand Gen Marketers event
MAY
10
Video Marketing Friday Forum
3 live sessions | sponsored by Vimeo
MAY
23
Shaping the Future of Marketing With Video and AI
60-minute webinar | sponsored by Goldcast
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