MarketingProfs: Special Issue #3, Marketing in a Covid World: B2B after COVID-19 | Powering through disruption | Your CAB's role

Your Source for What Matters in Marketing • From the Team at MarketingProfs

Monday, May 04, 2020

Hi, friend.

This is the third special issue of MarketingProfs Today offering up timely advice on Marketing in a Covid World. You can find the first one here and the second here.

These pop-up Monday editions are just one way we're doubling-down to serve you: If you missed either one of our free live webinars for the MarketingProfs community, you can find it on-demand:

* How to Write Your Face Off: Writing for Non-Writers: with MarketingProfs Chief Content Officer Ann Handley

* Relax, Release, Realign: The Art of Mindful Living: with MarketingProfs Founder and Mindful USC Founder and Director Allen Weiss

These are indeed stressful times, and MarketingProfs is here to help you navigate them, however best we can.

Stay well. Stay safe. We appreciate you.

We're in this together,

—Team MarketingProfs

P.S. If there's a program you'd like to see us offer, we'd love to hear it. Shelley in Customer Service is all ears.

P.P.S. We've ungated all of our Covid-related content, so feel free to share far and wide.

In This Special Issue:

	B2B Marketing After COVID-19: What Changes and What Doesn't?
	Eight Steps for Powering Brands Through a Disruptive Crisis Like COVID-19
	Five Things to Do Now With Your Customer Advisory Board During the Pandemic
	Eight Talking Points to Justify Your Content Budget During COVID-19 [Infographic]

B2B Marketing After COVID-19: What Changes and What Doesn't?

Trying to predict our post-COVID B2B marketing future is especially tough. Still, there are enough breadcrumbs left by previous crises and recessions to help us make some educated guesses. So here are 5 realities that B2B marketers will likely face in the next 2-3 years.

Eight Steps for Powering Brands Through a Disruptive Crisis Like COVID-19

We are living in a time of great market disruption, the kind that breaks paradigms and creates as much opportunity as loss. Though it may be easier for our minds to envision our losses than to identify our new opportunities, those opportunities are there.

Five Things to Do Now With Your Customer Advisory Board During the Pandemic

With the Coronavirus pandemic wreaking havoc on businesses around the world, companies may be unsure of what role their customer advisory board (CAB) might play during the crisis. But now is an ideal time for your CAB to take a proactive, leadership role during the current crisis.

Eight Talking Points to Justify Your Content Budget During COVID-19 [Infographic]

You know that trashing your content plan is a bad idea—but your boss or clients may not. If you’re looking for ways to justify your content programs and budgets during this time of crisis, here are 8 ideas you can share with key stakeholders.

So glad you could join us today!

—Vahe Habeshian, Director of Publications

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