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In This Issue
+ How-To: Make a CMS Work for Your Business
+ Slide Show: Six Ways to Chop That Tweet Down to Size
+ PRO Take 10: How to Present Ideas That Inspire Change
+ Survey Says: Small Businesses Gearing Up for Mobile Marketing
+ Quick Take: What Rock Legends Can Teach Content Marketers
+ My View: Date 29,000 People Like a Pro Community Manager Does
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Advertisement  Ground-breaking 5-day Strategic Marketing Management program. Provides conceptual framework for fundamentals of marketing. Learn to develop, implement, evaluate & benchmark strategic marketing plans. Chicago Booth faculty. Download brochure and study indicating a definite ROI in Executive Education
How-To How to Make a CMS Work for Your Business
By Roland Benedetti
Choosing and installing a new content management system (CMS) is a great opportunity to improve your online presence. Here are six critical questions to consider when choosing a new CMS. Read More
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Slideshow Six Ways to Chop That Tweet Down to Size [Slide Show]
By Christian Gulliksen
Brevity is the soul of wit, but it's also the soul of a well-crafted tweet. Learn effective tips for communicating a fully developed thought in 140 characters—or less. Read More
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PRO Take 10 Author Series: How to Present Ideas That Inspire Change
In just 10 minutes, Nancy Duarte covers essential advice on creating powerful presentations from her popular book Resonate, including why you should obsess about (and cater to) your audience, how to tell an engaging story, plus a few exclusive tips she saved just for us. Read More
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Advertisement  Find out why the first half of August is a critical time period for marketing to parents and other Back-to-School purchasers. Download our Back-to-School white paper today!
Survey Says
Small Businesses Gearing Up for Mobile Marketing, Slowly
Small businesses that were early adopters of mobile marketing have begun to earn tangible returns on their mobile investments. Even so, most small businesses haven't embraced mobile marketing yet. Read More
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Quick Take
What Content Marketers Can Learn From Legendary Rock Bands
What do legendary rock bands know that could help your content marketing? A few key secrets to success. Learn three invaluable lessons rock legends can teach content marketers. Read More
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My View Date 29,000 People Like a Pro Community Manager Does
By Nehemiah "Nemo" Chu
Paul Castain has relationships with a whopping 29,000 people in his LinkedIn group, Sales Playbook—one of the largest groups for sales professionals. What advice does he have for marketers who shepherd online communities? Read More
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@WrittenbySumer Such good insight as always from @BrianSolis: The Path From a Social Brand to a Social Business https:////ow.ly/aEYSZ
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Forum Today's Question
By dpatrick 5/2/2012 at 10:18 AM
My firm provides wealth-management, trust, and fiduciary services. I'm developing a seminar for clients, and I need a clever name. Any ideas? Go To Question
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