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In This Issue
+ How-To: Multichannel Marketing in E-Commerce: Critical Today
+ PRO Seminar: 5 Tips for Email Subject Lines That Increase Conversions
+ Survey Says: Does Consumer Awareness Matter for B2B Brands?
+ My View: Social Media Lessons From Successful Campaigns Around the World
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How-To Multichannel Marketing in E-Commerce: Critical Today
By Roman Viliavin
No longer is SEO the main tactic for e-commerce marketing. Online merchants now have numerous ways for connecting with and selling to customers. The future of e-commerce is multichannel marketing. Read More
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PRO PRO Seminar: Five Tips for Creating Email Subject Lines That Increase Conversions
Need to up your conversion rate? The best place to start is with your email subject line. You'll learn five tactical tips that will revolutionize how you write subject lines, including ways to make them compelling—and successful. You'll also learn what to test and what metrics to focus on. Read More
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Survey Says
Does Consumer Awareness Matter for B2B Brands?
By Ayaz Nanji
Business decision-makers are 10% more likely to consider B2B brands that consumers know and feel connected to, according to a recent report from Siegel+Gale. Read More
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My View Social Media Lessons From Successful Marketing Campaigns Around the World
By Simon Horton
Most of us stay in tune with the most successful social media campaigns in the US, but what about elsewhere? Here are some takeaways from brilliant social media campaigns around the globe. Read More
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Jun 3
FREE Seminar—10 Steps to Planning a Successful Webinar
Jun 5
PRO Seminar—10 Skills Every Marketer Needs to Enhance the Customer Experience
Jun 10
FREE Seminar—Create a Content Marketing Culture for Real Traffic, Leads, and Sales
Jun 12
PRO Seminar—Talk Savvy: Smart Communication for a Social World with Amber Naslund
Jun 12
MarketingProfs University—Marketing Writing Bootcamp
Jun 13
Virtual Conference—Content Marketing: Curate the "perfect" content FREE!
Oct 9-10
B2B Forum 2014—Boston, MA Marketing For What Comes Next: Save $400 today.
 
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