Today's dose of marketing know-how.
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Wednesday, May 22, 2024 | Today's dose of marketing know-how.

📋 Table of Contents

1. Optimize B2B Email Marketing With Generative AI: How Integration Saves Time

2. The Future of Your Marketing: Video and AI sponsored

3. The Top Benefits of Customer Behavioral Signal Data for Marketing

4. Do You Market to B2B Audiences? advertise with MarketingProfs

5. Generative AI-Powered Conversations and the Conversation Automation Index

6. Today: Andy Crestodina's List-Pumping AI Prompts MarketingProfs PRO member offer

Scroll down for more useful resources.

Optimize B2B Email Marketing With Generative AI: How Integration Saves Time
article
Optimize B2B Email Marketing With Generative AI: How Integration Saves Time
Explore the impact of generative AI on B2B email marketing—from saving time to enhancing personalization. Read more to boost your campaigns. »
The Future of Your Marketing: Video and AI
sponsored
The Future of Your Marketing: Video and AI
Today's B2B buyers wear "ad blinders," making them immune to advertising and generic outreach. In this webinar, top B2B marketing leaders reveal how they integrate cutting-edge AI with video to drive efficiency and deeply engage target audiences to achieve remarkable results. See how you can shape your marketing future. »
The Top Benefits of Customer Behavioral Signal Data for Marketing
research
The Top Benefits of Customer Behavioral Signal Data for Marketing
Senior customer engagement specialists say the biggest benefit for marketers of collecting customer behavior signal data is improved performance marketing, according to recent research. Check out the study findings. »
Do You Market to B2B Audiences?
from lead gen to branding
Do You Market to B2B Audiences?
Advertise with MarketingProfs! You have a range of advertising and sponsorship vehicles to choose from.

See how you can reach your B2B audience. »

Generative AI-Powered Conversations and the Conversation Automation Index
video
Generative AI-Powered Conversations and the Conversation Automation Index
In this episode, guest David Greenberg, CMO of Conversica, delves into how AI can be integrated into everyday work processes. If you're a fan of fascinating statistics and you're eager to learn how to enhance your marketing, check it out. Tune in! »
Today: Andy Crestodina's List-Pumping AI Prompts
MarketingProfs PRO member offer
Have you have seen the detailed AI prompts that drive top-of-funnel brand awareness campaigns? Well, we have something for you. Join Andy Crestodina to see how AI can improve your email CTAs, align content topics with channels, and more. Before the Q&A, you'll have prompts and use cases to tune up your own demand gen program. Today at 12 noon ET. Free for PRO members.
Andy, show me those profitable prompts!
Afoot in the Neighborhood
MarketingProfs community goings-on
NEWLY LAUNCHED! Yet another brand-new AI weekly series! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
ANNOUNCEMENT: Program & Speakers for MarketingProfs B2B Forum! Advance your career, network with peers, create amazing memories, and meet new friends at the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you should grab your ticket... while it's still $400 off.
IT'S TRUE: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report.
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