MarketingProfs Today: SEO Strategies | Tweets in Search Results, Cinematic Pins | Innovation's Value

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In this issue

1.	How-To: SEO Spotlight: Five Strategies to Take You Through to 2016
2.	#SocialSkim: Tweets in Search Results, Cinematic Pins, Plus More in This Week's Roundup
3.	PRO Online Planning Tool: Blogging
4.	My View: What Customers Really Think About Innovative Companies
5.	Survey Says: How Influential Are Mobile App Star Ratings?

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How-To

SEO Spotlight: Five Strategies to Take You Through to 2016

By Rohan Ayyar

Five months into 2015, search and content marketers are deep into the grind of links, keywords, content, and conversions. To keep your momentum going into the next year, adopt these five strategies. Read More

FOR PRO Members

Online Planning Tool: Blogging

This online toolkit gives you a step-by-step blueprint for creating and marketing a successful blog that attracts new business and serves as a dynamic hub for your customers to engage both with you and with one another. Read More

Workbench is here. A marketing data management system that works directly with your CRM and marketing automation platforms. It will help you assess, cleanse, and enhance your existing data, or help you target new B2B contacts for your programs. Learn more about Workbench.

Survey Says

How Influential Are Mobile App Star Ratings?

By Ayaz Nanji

Some 92% of consumers say the average star rating on an online store for a mobile app influences their decision to download, according to a recent report from Apptentive. Read More

Quick Take

#SocialSkim: Tweets in Search Results, Cinematic Pins, Plus More Stories in This Week's Roundup

By Angela Natividad

Twitter and Google partner up, and Pinterest unleashes a slew of new ad offerings. We'll also tell you about Facebook's possible plans to integrate WhatsApp into your marketing mix, and reveal which socnet CEOs favor. Skim to stay on top! Read More

My View

What Customers Really Think About Innovative Companies

By Rolf Wulfsberg

Your customers might not place as much importance on innovation as you do. Here's a look at how innovation ranks among desirable company traits. Read More

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