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In this issue

1.	How-To: Influencer Marketplaces: Your Beeline to Bloggers for Product Reviews (and Not Just)
2.	Quick Take: Eight Ways to Improve Your Search Engine Rankings
3.	PRO Seminar: Breathe New Life Into Your Blog
4.	My View: The Business-Boosting Benefits of Being 'Altrocentric'
5.	Survey Says: The Top 30 Global Media Owners

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How-To

Influencer Marketplaces: Your Beeline to Bloggers for Product Reviews (and Not Just)

By Barry Feldman

You've heard of influencer marketing—but "marketplaces"? It's a smart idea (and the next big thing): Brands go there to find and hire bloggers to write reviews or mention them in posts; bloggers go to land gigs. Read More

FOR PRO Members

PRO Seminar: Breathe New Life Into Your Blog

In this PRO seminar, you'll learn the secrets of making your blog better than ever. From getting more people to read your posts to proving the ROI of blogging with lead generation techniques, you'll walk away with ideas that will make your blog more than nice-to-have—it'll be a cornerstone of sales growth. Read More

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Survey Says

The Top 30 Global Media Owners

By Ayaz Nanji

Google is the world's largest media company by revenue in 2015, according to a recent report from ZenithOptimedia. Read More

Quick Take

Eight Ways to Improve Your Search Engine Rankings

By Gavin King

The only way to increase your search engine rankings and achieve long-term results for your business is to implement ethical, white hat SEO techniques that keep you in Google's good graces. Read More

My View

The Business-Boosting Benefits of Being 'Altrocentric'

By Ivan Dimitrijevic

In an altrocentric company, the focus is to make every member of the team a specialist. Here's how that approach can help your company. Read More

event calendar

May 20	PRO Seminar—Breathe New Life Into Your Blog
May 27	FREE Seminar—Three Secrets to Measuring Marketing's Impact on Revenue
Jun 2	FREE Seminar—Learn How to Create a Successful 'Voice of the Customer' Program
Jun 2, 4, 9	Everybody Writes In-Person Workshop—San Francisco, Boston, Indianapolis
Jun 11	PRO Seminar—The Ultimate Recipe for a Great Brand Story
Jun 11	MarketingProfs University—Marketing Writing Bootcamp
Jun 12	Virtual Conference—Content Marketing: 3 online sessions—FREE!
Oct 20-23	B2B Marketing Forum 2015—Register now to save up to $500

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