Having trouble reading this email? View it in your browser.
In This Issue
+ How-To: Marketing to a Rapidly Diversifying Population
+ PRO: Take 10—How to Add a Facebook Like Box to Your Website
+ Survey Says: Marketers to Boost Spending on Virtual Events
+ Quick Take: Two Key Rules for B2B SEO
+ My View: Shame on You, Burson-Marsteller!
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Manage Content, Commerce, Community & Communication all in one dashboard—a better tool for ROI-driven marketers. Learn why EPiServer, now available in the US, became Europe's #1 CMS. Click here.
How-To Do You Really Know Your Customers? Marketing to a Rapidly Diversifying Population
By Karen Talavera
The 2010 census results will be released this summer, and marketers should expect major demographic shifts. To cope with these changes, I recommend adopting three approaches for your email, mobile, and social marketing.
Read More
How-To Image
share Twitter Facebook LinkedIn
PRO Take 10: How to Add a Facebook Like Box to Your Website
In just 10 minutes, learn how to add a Facebook Like Box to your website. You'll discover how to display the faces of fans, how to show your wall posts, and why your site should have a Like Box. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Social CRM: Making Social Media Manageable
Need help managing your social media initiatives? A Social CRM tool lets you listen, publish, manage and measure social activity all in one place to create a more engaged network and achieve real business results. Learn how here.
Survey Says
Marketers to Boost Spending on Virtual Events
Fully six in ten marketers (60%) say they plan to increase spending on virtual events and environments in 2011, while 42% plan to decrease spending on physical conferences and tradeshows. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
Two Key Rules for B2B SEO
Search Engine Optimization (SEO) is simply not the same strategy for B2B as it is for B2C. What works for one won't always work for the other. To get the most from your B2B SEO, you'll need to understand these two key rules. Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View Shame on You, Burson-Marsteller!
By David Reich
The lack of respect some public relations professionals receive may be justified by their behavior. It's disheartening to read that Burson-Marsteller has breached the ethics of our profession by waging a smear campaign against Google on behalf of its client Facebook. Read More
Author Name
share Twitter Facebook LinkedIn
ReTweet This
@TomMartin GR8 Point: Social Media's Secret Weapon - Email https:////ow.ly/4VJul
share Twitter
Forum Today's Question
By fjoiesabordo 5/16/2011 at 6:22 AM
Can you recommend a tagline for my online store that specifically conveys customers will be happy after buying our affordable fashions? Go To Question
share Twitter Facebook LinkedIn
May 12-27
 MarketingProfs University LIVE—Email Marketing Essentials save $200 with code MESSAGE
May 19
 PRO Seminar—Increasing Sales with Competitive Intelligence with Sean Campbell, Scott Swigart
May 24
 FREE Seminar—How to Get Heard in a Noisy Social Web World sponsored by Position 2
May 26
 PRO Seminar—Creating Fresh B2B Video Content All Year Long with Pete Savage
June 3
 Digital Marketing World—Mobile Marketing free online conference
June 7
 FREE Seminar—Leveraging Existing Relationships to Increase ROI sponsored by Experian
Jun 13-15
 B2B Marketing Forum 2011—Boston, MA chart a course to more revenue
Jun 16-29
 MarketingProfs University LIVE—Marketing Writing Bootcamp save $200 with code WORDS
 
advertisement
Advertisement