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Together with event marketing and management tech company
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Wednesday, May 15, 2024 | Today's dose of marketing know-how.
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| sponsored |
| Learn How to Master AI for Events |
| Ready to learn how cutting-edge AI can empower you to create memorable attendee experiences and drive exceptional results? Cvent's new e-book, "Mastering AI for Events," helps marketers use AI to take their events to the next level. Get the e-book now. » |
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Google Delays Cookieless Future
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MarketingProfs PRO member offer
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| Google announced it's postponing plans to phase out 3rd-party tracking cookies. Perfect time to cozy up with Google Analytics 4 and make sure it's reporting on everything you need—automatically. Janet Driscoll Miller makes GA4 easy in our four-part mini workshop, The Modern Marketer's Guide to Google Analytics. Included with PRO membership. |
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| Profs Picks |
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| Ever wish there was a handbook—just for marketers and event organizers—on how to use AI for events? There is now... And it answers some of your burning questions, like how will AI impact the events you run? Will it help you be more efficient, or will it put your job at risk? In "Mastering AI for Events" you'll find helpful advice on getting started with AI; real-life examples of how AI is being used by marketers and event organizers; best-practices for crafting prompts, along with examples of prompts that you can use; and some of the most useful AI tools available to you and your team. Get your copy now—and master AI for events. |
| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
NEWLY LAUNCHED! Yet another brand-new AI weekly series! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
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ANNOUNCEMENT: Program & Speakers for MarketingProfs B2B Forum! Advance your career, network with peers, create amazing memories, and meet new friends at the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you should grab your ticket... while it's still $600 off.
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| IT'S TRUE: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report. |
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