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In This Issue
+ How-To: Manage Your Marketing Career in 3D
+ Podcast: Entrepreneurship and Women in High Gear: Author Amy Howell
+ PRO: NEW How-To Guide: Facebook Marketing: 10 Keys to Lasting Success
+ Survey Says: 4 in 10 CMOs Unprepared for Challenges Ahead [Infographic]
+ My View: What Marketers Can Learn From Moneyball
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How-To Manage Your Marketing Career in 3D
By William Arruda, Deb Dib
It's time to rethink what you do and how you do it, so you can build your brand. To help you get started, we suggest making these three words part of your vocabulary: Ditch, Dare, and Do. Read More
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Podcast Entrepreneurship and Women in High Gear: Author Amy Howell
By Kerry O'Shea Gorgone
Author Amy Howell talks about how professional women can use their personal networks to build their career, and the importance of cultivating genuine connections online and offline. Read More
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PRO [NEW How-To Guide] Facebook Marketing: 10 Keys to Lasting Success
This 48-page guide explains how to maintain your footing and stay relevant on Facebook through whatever Zuck is cooking up. It covers 10 keys for lasting success, with special tips and examples for making the best use of those keys in the current Facebook environment. Read More
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Advertisement  FREE Whitepaper: The ROI of Tag Management
Tag management enables marketers to deploy and manage their online solutions without IT assistance. Add, edit or remove any digital marketing vendor tag with point and click simplicity. Tag management improves online marketing results. Download Now!
Survey Says
4 in 10 CMOs Feel Unprepared for Challenges Ahead [Infographic]
By Ayaz Nanji
Nearly four in 10 chief marketing officers say they do not have the right people, tools, and resources to meet their marketing objectives, according to a recent study. Read More
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My View What Marketers Can Learn From Moneyball
By Irv Shapiro
Running a company, or Marketing, is like running a sports team: You put together a strong team, give them tools to become all-stars, and motivate them. Here's how small-budget Moneyball tactics can lead your team to victories. Read More
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May 16
PRO Seminar—Marketing Campaign Strategies for the Social and Mobile World
May 21
FREE Seminar—What Marketing Can Learn From Sales: An Intro to Account-Based Marketing
May 23
PRO Seminar—Seven B2B Marketing Confessions That Will Improve Your Marketing Efforts Now
May 28
Special Engagement—How to Publish a Book for Powerful Marketing featuring Guy Kawasaki
Jun 13
MarketingProfs University—Marketing Writing Bootcamp Use coupon code PUMPED to save $200
Jun 14
Virtual Conference—Content Marketing Sign up for free!
Oct 9-11
B2B Forum 2013—Boston, MA Save up to $600 through July 16
 
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