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MarketingProfs
Apr 9, 2018 Vol. 17, No. 69
In this issue
1. How-To: Five Ways to Make Your Marketing Copy a Whole Lot More Engaging
2.  PRO  On-Demand Seminar: How to Add Livestreaming Video to Your Marketing Mix
3. Survey Says: How SMBs Use Social Media: Platform, Posting, and Content Trends
4. Infographic: Spring Cleaning for Digital Marketers: Four Things You Should Do Now
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How-To
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Five Ways to Make Your Marketing Copy a Whole Lot More Engaging
By Nick Usborne
Writing better copy isn't difficult, but it does take a reset of how you think about marketing copy. Follow these five steps to find your brand's authentic voice and connect with customers. Read More
FOR  PRO  Members
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On-Demand Seminar: How to Add Livestreaming Video to Your Marketing Mix
In this Teach Me How seminar, you'll learn how to use livestreaming video to connect with your community; what the pros and cons are of choosing a streaming app over traditional video, webinars, and podcasts; and how brands across various industries have had success with livestreaming. Read More
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Survey Says
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How SMBs Are Using Social Media: Platform, Posting, and Content Trends
By Ayaz Nanji
Most small-to-midsize businesses in the United States are now using social media for marketing purposes, according to recent research from Clutch. Read More
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AT-A-GLANCE
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Spring Cleaning for Digital Marketers: Four Things You Should Do Now [Infographic]
By Laura Forer
It's easy to get in a rut with your digital marketing program, so use spring cleaning as an excuse to re-evaluate your efforts and make sure you're doing all you can to achieve maximum ROI. Read More

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