Today's dose of marketing know-how.
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Together with agency contract and billing automation software solution
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Today's dose of marketing know-how | Tuesday, April 8, 2025
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👋 Hello, Marketer!
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Spring is in the air, and that means my walks are filled with sights of flowers and trees getting their very first buds. It's exciting to watch a new year bloom, knowing it will start slowly and pick up speed as the season progresses. I find it relatable to what we do in marketing... and in life.
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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Prompt Engineering: Befriending AI Before Its World Domination
Learn 10 clear and practical techniques for prompt engineering that help you guide AI tools in your daily marketing work.
Read more ➔
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COMMUNITY | QUOTE
"Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."
—Leo Burnett, BBDO
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SPONSORED
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Join the Smarter Agency Series!
Three virtual sessions. One goal: Make your agency more efficient, profitable, and future-ready. Discover tools, financial levers, and automation tips from Asana, Inventium, Powerful Accounting, and Ignition.
Save your spot today ➔
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RESEARCH
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The State of Marketing and Sales Alignment in 2025
Most marketers and salespeople say they are aligned with their counterparts in the other department—but most also say they think about replacing their counterparts, according to recent research.
Check out the study findings ➔
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MARKETINGPROFS EVENT
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Website Optimization Friday Forum
Is your website's bounce rate higher than you'd like? Increase online conversions with an optimized website! Three expert marketers will reveal persuasive copywriting and captivating design secrets that effectively increase your website leads and sales.
Reserve your spot ➔
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INFOGRAPHIC
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Five Ways to Hone Your LinkedIn Content Strategy in 2025
This infographic explores five key LinkedIn content areas that marketers should consider focusing on this year.
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
Get More Inbound Prospects
Attract prospects and increase sales in 2025 with Kenda Macdonald's Demand Gen Working Webinar. In five sessions, you'll create a lead magnet to attract prospects, build welcome and nurture campaigns, and more. Because it's time to get prospects coming to you. Included with PRO membership.
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PROFS PICK—SPONSORED
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Are you looking to make your agency more efficient, profitable, and future-ready?
Join the Smarter Agency Series, hosted by Ignition, to discover practical tools and skills to drive breakthrough thinking; powerful financial levers that drive profitability; and smart ways to streamline workflows and turnaround times. And so much more! You'll gain access to three highly informative virtual sessions featuring seasoned practitioners: "An Accountant’s Profit Playbook for Digital Agencies," "Work Smarter, Get Paid Faster: Insider Tips," and "Real-Life Examples of How Successful Agencies Use Tech to Scale Without Chaos." Save your spot today. Can't make it live? No worries: register to receive the recording. Don't miss out on this opportunity to level-up your agency.
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Upcoming Events
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APR
9
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Session 9 of Content Marketer's Crash Course
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APR
10
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60-minute webinar | sponsored by Cvent
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APR
11
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3 free live sessions | sponsored by Webflow
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APR
29
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Free virtual conference | 14 marketing veterans will coach you through their winning B2B strategies
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