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| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
| Wednesday, April 08, 2020 |
| How to Craft 'Compelling Reason to Buy' Messaging | ||||
| Marketers create content to capture buyers' attention and move them to buy. But without "compelling reason to buy" messaging, potential buyers are left guessing about what your product does and how it can help them. Here's how to craft compelling, convincing messages. | ||||
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| How Can Marketing Creativity Be Reignited? Next-Gen Automation! | ||||
| To be creative is to try imaginative, innovative things. To be data-driven is to go with what works, based on the numbers; it's a safer bet. As a result, marketers have been transformed from a creative brain force into a hands-on-keyboard labor force. But there is hope for creativity's resurrection. | ||||
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| Marketing Writing Bootcamp + PRO Membership | ||||
| MarketingProfs virtual event | ||||
| If you're looking for a way to boost your skills this spring, we have just the thing. Register for Marketing Writing Bootcamp for 13 sessions to help you level-up your writing. Plus, add a PRO subscription at checkout for just $95 (that's $300 off the regular price). Save an additional $100 with code HappyCamper. | ||||
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| Why It Takes So Long to Apply Data-Driven Insights to Campaigns [Study] | ||||
| Most marketers say it takes too long to turn data into actionable intelligence, and then too long for that actionable intelligence to be applied to campaigns. Check out findings from the study. | ||||
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| So glad you could join us today! —Vahe Habeshian, Director of Publications |
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