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Together with multichannel marketing platform
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Wednesday, April 3, 2024 | Today's dose of marketing know-how.
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| sponsored |
| Marketing Data Cloud Forum: A Virtual Event |
| From CMOs to data and marketing practitioners, attendees of this April 9 virtual event will gain insights on how to tackle the challenges of data silos, keep up with the shifting privacy paradigm, and capitalize on the opportunities AI offers for delivering superior customer experiences. Register to gain free access. » |
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| video |
| Mastering the Revenue Attribution Puzzle |
| To understand revenue attribution, and to execute it properly, explains Tish Millsap, requires a lot of preliminary planning—namely, a using familiar framework that Tish has applied to revenue attribution: the who, what, where, when, and why. Tune in! » |
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Your Pre-Launch Checklist
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MarketingProfs Working Webinar for PRO Members
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| There are only so many hours in a day... and only so many dollars in a budget. So choose your spend wisely. Before your next campaign, lay a solid foundation—from budget planning to promotion and beyond—with the Digital Brand Activation Working Webinar Series. Included with a PRO membership. |
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| Profs Picks |
| sponsored |
| Are you struggling on how to use behavioral data in your marketing? You're not alone! As marketers we know that effective personalization throughout the customer journey depends on unlocking the power of behavioral data. But obstacles abound, including the common challenge of siloed, unstructured data. On April 9, Forrester VP and Principal Analyst Joe Stanhope will be offering practical recommendations, as well as exclusive insights from a study of over 1,200 marketing leaders, to help you overcome the challenges and effectively harness the power of behavioral data throughout the customer journey. Don't miss this opportunity to learn from an industry expert. Register now for this webinar. |
| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
Yet another brand-new AI weekly series has just been announced! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
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Advance your career, network with peers, create amazing memories, and meet new friends at the MarketingProfs B2B Forum—the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you can grab your ticket... while it's still $600 off.
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| It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report. |
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