MarketingProfs Today: Shopping Cart Turnoffs | Social Media Roundup | Messaging App Usage

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In this issue

1.	How-To: Don't Kill Your Sales! Top 3 Shopping Cart Turnoffs
2.	#SocialSkim: Who Did What for April Fools' Day, Plus This Week's News Roundup
3.	PRO [Online Toolkit] Optimize and Maintain Your Email List
4.	Survey Says: How Much Do People Use Messaging Apps? (Hint: A Lot)
5.	My View: The 5 Biggest Benefits of a Customer Advisory Council

Protect your email program's ROI and customer relationships. Do you know where your emails are going? Your "delivered" rate could mean delivered to a junk folder. Find out for sure with a free custom report!

How-To

Don't Kill Your Sales! Top 3 Shopping Cart Turnoffs

By Liesha Petrovich

Here are three of the biggest shopping cart turnoffs that can kill your e-commerce sales—and some easy solutions to keep customers engaged throughout the checkout process. Read More

FOR PRO Members

[Online Toolkit] Optimize and Maintain Your Email List

Creating a plan to manage your email list is difficult. That's why we've pulled together all the steps for building, optimizing, and governing your list so that it aligns with your business objectives. Use our Email List Manager to simplify the process now—and thank us later! Read More

Do your subscribers actually see your emails? 17% of marketing email sent with permission never reaches the inbox. Know exactly where your emails are being delivered with a free custom report! Subscribers can’t click through emails they never see.

Survey Says

How Much Do People Use Messaging Apps? (Hint: A Lot)

By Ayaz Nanji

Consumers use messaging apps nearly five times more than other apps, and they are almost twice as likely to keep messaging apps (vs. other apps) on their phones, according to a recent report from Flurry. Read More

Quick Take

#SocialSkim: Who Did What for April Fools' Day, Plus More Stories in This Week's Roundup

By Angela Natividad

See who did what for April Fools' day. Score the scoop on how Jay-Z's new TIDAL project stormed socnets, where you can see everything streaming on Periscope right now, and which new Facebook app lets you make collaborative videos. Read More

My View

The Five Biggest Benefits Your Company Can Get From a Customer Advisory Council

By Eyal Danon

Still on the fence regarding whether to create a customer advisory board? Here are five reasons for doing so. Read More

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