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By Christine Mauro |
Customer experience is about meeting customer needs, aligning touch points, and creating relationships. Learn customer experience basics—and how to create an enriched customer experience that gets results.
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By Andy Havard |
Welcome to this two-part online video master class on how to make effective online videos and market them online.
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In just 10 minutes, you'll learn how to make your cause stand out by making it relatable—compelling donors to take action. The key to grabbing the attention of potential donors is tugging on their heart strings and appealing to their intellect; learn how!
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Is a PPC Campaign Right for You?
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How much of an impact does pay per click (PPC) really have on your online brand and business? Is PPC worth the investment? The answer depends on a few key factors and considerations.
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By John Wall What's next for TV? How does the social media back channel work with the second screen? In this episode of Marketing Over Coffee, host John Wall and author Mike Proulx discuss the digital frontier for the small screen.
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