MarketingProfs Today: SaaS Customer Success | Martech vs. B2B Marketers | Top Mobile App Features

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In this issue

1.	How-To: Five Ways SaaS Companies Can Achieve Proactive Customer Success
2.	PRO MarketingProfs Quick Study Course: Marketing Mix
3.	Survey Says: B2B Marketers' Love-Hate Relationship With Marketing Technology [Infographic]
4.	Infographic: Top 10 Features of Mobile Apps for Businesses

Are reviews and approvals taking over your day (and your life)? Join us on April 25 for our free seminar: Stop Wasting 50% of Your Day on Reviews and Approvals.

How-To

Five Ways SaaS Companies Can Achieve Proactive Customer Success

By Matt Zelen

It seems so obvious: Businesses that take a proactive approach to customer success, going out of their way to anticipate customers' needs and offer help rather than waiting to be asked, are more likely to have loyal and repeat customers. Read More

FOR PRO Members

MarketingProfs Quick Study Course: Marketing Mix

Today’s marketing mix goes far beyond the traditional Four Ps. From how to get started with social media and best practices in SEO to the anatomy of an email marketing message and proven lead generation tactics, you’ll learn a broad range of must-know marketing topics in this course. Read More

Join us on May 12 for our free Email Marketing Virtual Conference to step up your email game and get more opens, clicks, and conversions. Register today.

Survey Says

B2B Marketers' Love-Hate Relationship With Marketing Technology [Infographic]

By Ayaz Nanji

Although learning and using new technologies has become an essential part of B2B marketers' jobs, most would rather be focused on traditional undertakings, such as developing new campaigns, according to recent research from Leadspace. Read More

AT-A-GLANCE

Top 10 Features of Mobile Apps for Businesses [Infographic]

By Laura Forer

Does your mobile app pull its weight? If your brand has a mobile app—or if you're thinking about creating one—check out this infographic for features that every business app should have. Read More

event calendar

Apr 20	Teach Me How—Hello, It's Me... The Adele Guide to Doing Email
Apr 25	FREE Seminar—Project Manage Like a Pro: 3 Expert Tips to Streamline Reviews and Approvals
May 12	Virtual Conference—Email Marketing \| More Opens. More Clicks. More Conversions.
May 18	Teach Me How—How to Harness UX as Your Secret Marketing Weapon
Jun 1	Online Course—Marketing Writing Bootcamp \| The Fastest Way to Rockin' Writing
Oct 3-6	B2B Marketing Forum—Save $400 when you register by May 31!

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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