Today's dose of marketing know-how.
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
|
|
Together with video content platform
|
|
|
Today's dose of marketing know-how | Thursday, April 17, 2025
|
👋 Hello, Marketer!
|
|
I'm in yoga teacher school on weekends, and we've started practicing teaching. Wow, is it nerve-wracking! Even after doing yoga for over a decade, I swear I forget everything I know when trying to teach it. But the nerves are a good reminder that we're capable of starting something new and growing through it!
|
|
—Bri Krantz | MarketingProfs Marketing Manager
|
|
|
In This Issue
|
|
|
ARTICLE
|
|
Four UX Fixes to Help You Boost Your SEO
Improving UX elements can significantly enhance SEO performance and visibility in search. Learn how to optimize both UX and SEO.
Read more ➔
|
|
COMMUNITY | POLL RESULTS
The results of our recent Community Poll are in! Check out what your peers said:
|
|
|
|
SPONSORED
|
|
Report: AI Tools Save Hours of Time on Video Tasks for B2B Marketers
Creating quality video with limited resources is challenging B2B marketers everywhere. Our study of 500+ professionals shows how leading teams use AI to scale production, maximize ROI, and use video as a core element of their marketing strategy.
Download the full report ➔
|
|
|
INFOGRAPHIC
|
|
Tips for Succeeding With Remote Job Interviews
This infographic covers how to set yourself up for success when interviewing remotely for a job.
See the infographic ➔
|
|
|
SPONSORED WEBINAR
|
|
Where Would You Be Without Customers?
Customer acquisition. It likely keeps you up at night... because without customers there is no business—and you're out of a job. Discover how to harness the power of data to fuel email acquisitionand amplify your performance across email, digital, and direct mail.
Save your spot ➔
|
|
|
PODCAST FROM THE ARCHIVES
|
|
Creating a Better Audience Experience
How do you go from marketing to creating a better audience experience? Oli Gardner shares his journey from frustration with bad marketing and ugly landing pages to full-time event speaking and thought leadership.
Read more and listen in ➔
|
| |
|
FOR MARKETINGPROFS PRO MEMBERS
What's a Micromap—and Why Do You Need It?
Customer journey maps help you craft content to move prospects closer to the sale. But what if they get stuck in the middle of their journey? Then you use micromaps, templated answers to unique customer inquiries. Jeannie Walters shares her micromapping strategies for increasing customer engagement and sales in Session 3 of B2B Content as CX, a four-part Working Webinar series. Available now to PRO members.
|
| |
|
|
|
PROFS PICK—SPONSORED
|
The Only Video Marketing Tool You'll Need, Built Especially for B2B Marketers
Need a more efficient, powerful, AI-driven approach to incorporating video into your marketing? Goldcast's Recording Studio offers a comprehensive, end-to-end toolset built with B2B marketers in mind. It ensures high-quality recordings, simplifies the editing process, and uses AI to maximize content repurposing, making it ideal for podcasts, customer stories, and webinars. By addressing common bottlenecks in video production, Recording Studio empowers teams to maintain brand consistency and save valuable time. Curious about the impressive benefits and powerful features? Request a demo to see how it can transform your video marketing.
|
|
Upcoming Events
|
APR
23
|
|
Session 1 of Website Conversion Rate Optimization Working Webinar Series with Talia Wolf
|
| |
|
APR
24
|
|
45-minute webinar | sponsored by Ortto
|
| |
|
APR
29
|
|
Free virtual conference | 14 marketing veterans will coach you through their winning B2B strategies
|
| |
|
MAY
28
|
|
Discover today's email marketing best practices to land the inbox, build B2B relationships, and earn the click | 10 weekly sessions
|
|
|
We ❤️ Your Feedback
Think we could be doing something better?
Want us to cover a specific topic?
Have a recipe you think we would love?
Reply to this email to help us help you.
Send Feedback
|
Advertising/Sponsorship here or telephone 866-557-9625.
Read our Terms of Service here.
© 2025 MarketingProfs, LLC. All Rights Reserved.
Privacy Policy.
1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625
|
|