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In This Issue
+ How-To: The Marketer's Guide to Getting Your Website Fixed
+ PRO: How Sharing Can Benefit Marketers in a Connected Age
+ Survey Says: WOM, UGC Much More Trusted Than Email, Social Media
+ Quick Take: Six Tips for Managing Facebook Brand Timeline Pages
+ My View: 79% of UK Consumers Purchasing Goods Online
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Advertisement  We've Got Your Back: Tackle Marketing Challenges with a PRO Membership. Save $70 on PRO (regularly $279) with code GETMYBACK (expires 4/30/12).
How-To The Marketer's Guide to Getting Your Website Fixed
By Dan Gorgone
Almost inevitably, every website will encounter a problem of some kind. Many online marketers lack the technical skills to make website fixes themselves. So how can they effectively mitigate a website problem? Read More
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PRO PRO Seminar: Cognitive Surplus--How Sharing and Collaboration Can Benefit Marketers in a Connected Age
By sharing examples about the Stack Exchange Network and the development of the SARS vaccine, Clay Shirky will illustrate the impact that tapping into your customers' cognitive surplus can have on your business. Read More
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Advertisement  Email subject lines with “top 10” or “top 5” have 22% higher click rates than those without. Download the 2012 Digital Marketer report today.
Survey Says
WOM, UGC Much More Trusted Than Email, Social Media, Advertising
Word-of-mouth (WOM) recommendations from friends and family and user-generated content (UGC) are sources most trusted for information about the products people want and need. Read More
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Quick Take
Six Tips for Managing Facebook Brand Timeline Pages
Are you familiar with the major changes to Facebook's Brand Timeline pages? Here's a checklist of six key considerations to help get your Brand Timeline page ready to roll. Read More
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My View Opportunity Calls: 79% of UK Consumers Buying Goods Online, Few Businesses in the Game [Infographic]
By Richard Warner
The European Union recently mandated a digital agenda, in which it strives to become the leaders in the Internet space. The countries that make up the EU are vying to be the first to reach the agenda's goals. Where does each stand? Read More
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@SEOconsultantz Social Media Marketing: 13 Ways to Be Unlucky https:////ow.ly/1iKMjq
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Forum Today's Question
By stucker 4/12/2012 at 5:06 PM
Our B2B technology service company wants to hire a PR firm to help us develop a content marketing strategy. How do you evaluate firms before hiring one? Go To Question
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Apr 12-26
 MarketingProfs University LIVE—Websites That Work
Apr 17
 FREE Seminar—4 Keys to Successful Facebook Marketing
Apr 19
 PRO Seminar—Cognitive Surplus with Clay Shirky
Apr 24
 FREE Seminar—What's the Deal with Display Advertising?
Apr 25
 Smart Marketers Tour—Los Angeles join us in person for free!
Apr 26
 PRO Seminar—Engaging with Customers 140 Characters at a Time
May 10-23
 MarketingProfs University LIVE—Marketing Writing Bootcamp save $200 with code WORDS
June 8
 Social Media Virtual Conference—3 Great Social Media Sessions sign up for free
 
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