MarketingProfs Today
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Thursday, April 13, 2023

📋 Table of Contents

1. Data Privacy Dates to Watch for in 2023—And How to Prepare

2. Why B2B Marketers Need to 'Prove It' With a Trust-Building Content Strategy

3. Conversation, Personalization, and Humanization: How Marketing Must Change in 2023 sponsored webinar

4. 24 Do's and Don'ts of Social Media

5. Your Ticket to Marketing Greatness MarketingProfs B2B Forum

6. Miss the Demand Gen Workshop? MarketingProfs Master Class

Scroll down for more, including industry news, community goings-on, and other useful resources.

Data Privacy Dates to Watch for in 2023—And How to Prepare
article
Data Privacy Dates to Watch for in 2023—And How to Prepare
Data privacy changes don't stop at the use (or nonuse) of third-party cookies. For a list of upcoming state requirements and tips on how to handle your company's privacy policy, check out this article. »
sponsored
2023 Marketing Report: Top Challenges and Opportunities
Heads up! New research has landed on how marketers plan to make every campaign, launch, and brand initiative count in an uncertain marketplace. Download the report to learn more. »
Why B2B Marketers Need to 'Prove It' With a Trust-Building Content Strategy
podcast
Why B2B Marketers Need to 'Prove It' With a Trust-Building Content Strategy
Melanie Deziel and host George B. Thomas discuss Melanie's latest book, Prove It: Exactly How Modern Marketers Earn Trust, and how to apply that wisdom in the context of a B2B content marketing strategy. Read more and listen in. »
sponsored webinar
Conversation, Personalization, and Humanization: How Marketing Must Change in 2023
Audiences today want experiences that are engaging, interactive, and even fun. But delivering personalized, connected digital experiences at scale in 2023 requires a change of mindset. Join us to learn simple ways to make profound changes in how you connect with your target audiences. »
24 Do's and Don'ts of Social Media
infographic
24 Do's and Don'ts of Social Media
To help marketers and business owners succeed, Angie Gensler created this infographic outlining the basic rules to follow when developing social media content and social media strategy. Check out the infographic. »
MarketingProfs B2B Forum
Your Ticket to Marketing Greatness
Workshops. Keynotes. Sessions. Roundtables. One-on-one consults. Super-awesome swag. SHENANIGANS! You get all this (and more) when you join us in person as an All-Access VIP for our B2B Forum this October in beautiful Boston! (Prices increase next week!) Register today! »
Miss the Demand Gen Workshop?
MarketingProfs Master Class
If you missed yesterday's Demand Generation workshop with Kenda Macdonald at Shakeup B2B, here's the next best thing: Kenda's Master Class on attracting customers, nurturing their interest in your solution, and filling your pipeline with Sales-qualified leads. All 22 short video lessons are available to watch now!
Watch The Secret to My (Demand Gen) Success
Profs Picks
sponsored
Some of your most valuable learning resources are your fellow marketers. Take advantage of their wisdom by checking out Momentive's 2023 Marketing Report. You'll get details on wny 41% of marketers say it's challenging for them to keep up with market needs. You'll also learn how and where marketers say they are succeeding or failing at collecting data that shows their impact and where marketers say they are are missing opportunities to show value to leadership. Plus: a Top 5 list of what, according to marketers, is most important for job success. What else are marketers saying? Check out the report to find out.
Afoot in the Neighborhood
MarketingProfs community goings-on
Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: Communication Today, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; DemandGen Today, providing valuable insights, tips, and resources to up your demand generation game; and Strategic B2B Today, focused on big-picture marketing strategy, farsighted leadership, and innovative opinion.
You're probably familiar with the legendary Marketing Smarts Podcast. But did you know it now has its own LIVE show? Host George B. Thomas serves up the type of content you love in a brand new—and expanded—visual format. Check it out every Monday on YouTube and LinkedIn!
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you!
Did You Miss Us?
Recent MarketingProfs content
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How to Make an Infographic in Five Steps [Infographic] »
SPICED: A Uniform Framework Across the Entire Customer Journey (Article 3 of 3) »
Defying the Slowdown: The Rapid Rise of Ad Spend on TikTok »
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CEOs' Must-Haves for Their Marketing Teams »
News You Can Use
Updates from around the industry
Video-Editing SaaS Platform VideoVerse Acquires Reely.ai Entrepreneur
BrandChamp Acquires Competitor CrewFire to Build Best-In-Class Ambassador Marketing Platform PR Newswire
Relish Announces Partnership With GIACT to Enhance Supplier Onboarding PR Newswire
AI Firm Xapien Closes Latest £4.5M Funding Round PR Newswire
KeyBank and Qolo Team to Offer Clients Embedded Banking Solutions PYMNTS
Tom Cameron becomes OverIT's new Chief Revenue Officer PR Newswire
Upcoming Events
APR
18
Five Ways to Use Social Media to Build Brand Reputation as an Expert
45-minute webinar | featuring Jon-Stephen Stansel
APR
20
Conversation, Personalization, and Humanization: How Our Marketing Must Change in 2023
60-minute webinar | sponsored by ON24
APR
27
How to Drive More Impactful Go-to-Market Strategies With Brand & Customer Insights
45-minute webinar | sponsored by Momentive
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