MarketingProfs Today: ABM for SMBs | AI for Marketing | Small Business Digital Marketing

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In this issue

1.	How-To: No Size Too Small: ABM for SMBs
2.	Podcast: Artificial Marketing Smarts: Dale Beaumont Talks AI With MarketingProfs
3.	PRO How-To Guide: Build a Mighty Email List With Attractive Lead Magnets
4.	Survey Says: Which Digital Marketing Channels Are Small Businesses Investing In?
5.	Infographic: How to Write Compelling Email Content Customers Want to Read

By upgrading to PRO membership, you'll get unlimited access to an unparalleled collection of premium marketing resources including new Teach Me How seminars, tactical video tutorials, research, and more. Bonus: save 20% this month!

How-To

No Size Too Small: ABM for SMBs

By Josh Baez

Account-based marketing might be thought of as an enterprise-level tactic, but that doesn't mean ABM, albeit scaled down, can't provide outsized results for your small-to-midsize business. Read More

Podcast

Artificial Marketing Smarts: Dale Beaumont Talks AI With MarketingProfs [Podcast]

By Kerry O'Shea Gorgone

Dale Beaumont, author, speaker, and founder of BriN (a business adviser powered by artificial intelligence) discusses the impact of AI on business and explains the changing landscape for marketers. Read More

FOR PRO Members

How-To Guide: Build a Mighty Email List With Attractive Lead Magnets

Lead magnets are vital to building your email list—and your business. In this 36-page guide, you'll discover 5 principles of effective lead magnets, 25 types of high-converting lead magnets, 17 ways to promote your lead magnets, various ways to collect emails, and more! Read More

Don't just do your job. Crush expectations with PRO! Bonus: Save 20% this month only with code APRIL17.

Survey Says

Which Digital Marketing Channels Are Small Businesses Investing In?

By Ayaz Nanji

Most small businesses are putting more marketing budget toward social media and websites this year, according to recent research from Clutch. Read More

AT-A-GLANCE

How to Write Compelling Email Content Customers Want to Read [Infographic]

By Laura Forer

Your customers are already drowning in emails, so how can you make your campaigns read-worthy enough to grab their attention? Check out this infographic for tips on crafting stellar emails. Read More

event calendar

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Jun 1	Online Course—Marketing Writing Bootcamp \| The fastest way to rockin' writing
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