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In This Issue
+ How-To: Managing Online Reputation: What to Listen for, and Where
+ Quick Take: Connect Experience, Convenience & Differentiation to Biz Results
+ PRO Take 10: Nancy Duarte on How to Present Ideas That Inspire Change
+ Survey Says: Email Opens on Mobile Devices Close to Tipping Point
+ Mobile Minute Video: Facebook Home, iOS delays, Windows 8's last chance
+ My View: Before You Adapt Traditional Marketing Techniques to a Social World
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How-To Managing Online Reputation: What to Listen for, and Where
By Wilson Raj
The cost of managing an online crisis or reputation issue can seem limitless. Worse, bad news travels online at turbo-charged speeds: A negative tweet or video can end up on mainstream media within hours. Plan ahead. Read More
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Video Mobile Minute [VIDEO]: Facebook Home, iOS delays, Windows 8's last chance
By Steve Arshad
From releases to rumors, a lot's happening in mobile this week: Facebook's Home (something close to an OS), Apple's own daunting iOS challenge, and a reminder that Windows mobile exists. Read More
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PRO Take 10 Author Series: Nancy Duarte on How to Present Ideas That Inspire Change
In just 10 minutes, Nancy Duarte covers essential advice—from her popular book Resonate—on creating powerful presentations, including how to tell an engaging story. Plus, she offers a few tips she saved just for you. Read More
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Advertisement  Create, share and consume knowledge easily and safely with InterCall's CorporateTube* enterprise video portal. One-click integration with our powerful Webcast Studio platform takes knowledge sharing to another level. Register for a free trial of CorporateTube for your enterprise. *powered by Kaltura
Survey Says
Email Opens on Mobile Devices Close to Tipping Point
By Vahe Habeshian
Commercial emails opened on mobile devices are on pace to surpass PC opens by the end of 2013. As of yearend 2012, 41% of commercial emails were opened on mobile devices (smartphone or tablet), up from 27% a year earlier. Read More
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Quick Take
Connect Experience, Convenience, and Differentiation to Business Results
By Laura Patterson
Understanding how the customer behavior that you can monitor influences the buying process... is key. Here are three areas to monitor and how to tie them to more outcome-based metrics. Read More
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My View Four Questions to Ask Yourself Before Adapting Traditional Marketing Techniques for Social Media
By Megan Brown
Marketers often believe they need to ditch traditional marketing campaigns before they embrace social media marketing. But they don't have to. Here are four questions to help marketers start thinking about merging social and traditional marketing techniques. Read More
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