MarketingProfs Today: 5 Neuromarketing Principles | YouTube TV, LinkedIn Lead Gen | Consumer Complaints

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In this issue

1.	How-To: 5 Effective Neuromarketing Principles That Boost Marketing Efforts
2.	#SocialSkim: YouTube TV Is Here, LinkedIn Optimizes Lead Gen: 11 Stories This Week
3.	PRO On-Demand Seminar: How Comedy Principles Can Make You a Better Speaker
4.	Survey Says: Why Consumers Complain About Brands
5.	Infographic: How to Multitask Like a Pro

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How-To

Five Effective Neuromarketing Principles That Boost Marketing Efforts

By Laurynas Skupas

Neuroscience can give marketers deep insight into what works and what doesn't in persuading customers to buy a product or service. These five neuromarketing principles will boost your marketing efforts. Read More

FOR PRO Members

On-Demand Seminar: How Comedy Principles Can Make Anyone a Better Public Speaker

You're about to gain the tools you need to deliver more memorable, entertaining, and engaging presentations—every time. You’ll learn what makes something funny and how best to translate comedy principles into public speaking skills for a business or marketing audience. Read More

Don't just do your job. Crush expectations with PRO! Bonus: Save 20% this month only with code APRIL17.

Survey Says

Why Consumers Complain About Brands

By Ayaz Nanji

Consumers are most likely to complain about a brand when they encounter poor service, according to recent research from Corra. Read More

Quick Take

#SocialSkim: YouTube TV Is Here, LinkedIn Optimizes Lead Gen: 11 Stories This Week

By Christian Neri

Google changes the TV landscape with YouTube TV; Snapchat makes itself a video search destination; LinkedIn introduces easy lead-gen forms; Amazon's influencer program; Facebook's alternative News Feed; Twitter fights to offer pay TV; much more! Read More

AT-A-GLANCE

How to Multitask Like a Pro [Infographic]

By Laura Forer

Multitasking can be good or it can be bad. Here are its pros and cons—and tips on how to be a productive multitasker. Read More

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