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| By Jeff Herzog |
| Facebook presents a robust opportunity for your to reach potential and current customers. If used correctly, it increases brand awareness and advocacy, lowers service costs, and drives loyalty and incremental sales.
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| In just 10 minutes, you'll learn four approaches for successfully incorporating social media into your marketing strategy. You'll see examples of companies (across various industries) that have used these approaches and had great success.
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| Personalized Marketing Drives Buyer Readiness and Sales |
| By Lenna Garibian |
| Cross-channel, customer-centric marketing—the practice of tailoring offers and promotions to consumers across multiple touch points based on their past shopping or browsing experiences—seems to increase buyer readiness, engagement, and sales activity.
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Text Me Maybe [Infographic]
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| By Verónica Maria Jarski |
| In 2012, an estimated 9.6 trillion text messages were sent out. What were all those texts about? Fortunately, you don't to have to read over someone's shoulder to find out. Leads360 did the research and created this infographic.
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By Mark Quinn
Gunslingers in business are challengers who push companies, product lines, and marketing campaigns beyond their limits. Here are some defining traits of gunslingers and reasons your company might need one.
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Mar 5
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FREE Seminar—Three Tragic Flaws That Might Mean Curtains for Your Digital Strategy |
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Mar 8
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Virtual Conference—B2C & Retail Marketing Sign up for free! |
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Mar 12
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FREE Seminar—Leverage Your Data to Run Smarter Marketing Programs |
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Mar 14
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PRO Seminar—Brand Yourself: Busting the Nine-Second Barrier |
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Mar 21
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PRO Seminar—Five Common Pricing Roadblocks (and How to Get Around Them) |
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Apr 11
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MarketingProfs University—Cracking the Facebook Code Use coupon code DECODED to save $200 |
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Apr 12
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Virtual Conference—Social Media Marketing Sign up for free! |
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Oct 9-11
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B2B Forum 2013—Boston, MA Save up to $800 through April 30 |
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