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In This Issue
+ How-To: Understand How Buyers Buy: Market With the 'Buying Center' Concept
+ Survey Says: How SMBs Use Social Media
+ PRO Take 10:  Three Principles That Will Increase Your Email  Conversions
+ Infographic: What Will Content Marketing Look Like in 2014?
+ My View: Do Keywords Matter in Google's Hummingbird World?
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How-To Understand How Buyers Buy: Marketing With the 'Buying Center' Concept [Infographic]
By Glenn Gow
Market segmentation and customer insights are only part of what you need to enter the competitive market. You need to take your marketing to the next level. Read More
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PRO Take 10: Three Principles That Will Increase Your Email Marketing Conversions
In just 10 minutes, we'll discuss actionable tips you can implement immediately to make a noticeable difference in the success of your email marketing campaigns. Read More
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Survey Says
How SMBs Use Social Media
By Ayaz Nanji
Over four-fifths (81%) of small and midsize businesses (SMBs) use social media to drive business growth, and an additional 9% are planning to use it in the future, according to a recent report from LinkedIn and TNS. Read More
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Quick Take What Will Content Marketing Look Like in 2014? [Infographic]
By Verónica Maria Jarski
The forecast for content marketing in 2014 includes higher quality of content, multiscreen marketing, and bigger budgets. How does your content marketing compare with those predictions? Read More
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My View Do Keywords Matter in Google's Hummingbird World?
By Ray Larson
Powered by semantic search, Google's Hummingbird update has changed how marketers approach SEO. Now, marketers must ask themselves, "Are keywords still important?" Read More
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Mar 4
FREE Seminar—Five Tips for Solving Today's Multichannel B2B Challenges
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