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| By Andrew Bart |
| Social media is quickly changing what's expected in today's customer service world. But many companies are still struggling to find a way to fit it into their customer service processes.
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| This online tool provides you with a step-by-step blueprint for quickly creating email campaigns that deliver the results you need. You'll be able to define your campaign goals, set a budget, segment your list, create compelling calls to action, and evaluate your results.
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Summly and Yahoo, Vine and Instagram, Google and GIFs, Flipboard, Business Klout... The Week in Social Media #SocialSkim
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| By Angela Natividad |
| Movie trailers on Vine AND Instagram, Pinnable banners, a touching social service tale, GIFs on Google+, shareable live presentations, and customizable Flipboard magazines. Plus, all about Summly, new ad and Page features on Facebook, Klout for Business, and a personal assistant app you can both advertise on and use.
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By Jon Burg
Facebook recently started unrolling its redesigned News Feed across accounts. Here's my take on the value of the various changes and what they mean for marketers.
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