MarketingProfs Today
Your Source for What Matters in Marketing • From the Team at MarketingProfs
 
Together with the most trusted company in email deliverability.
 
Thursday, March 26, 2020

How to Build an Outstanding Marketing Team: A Seven-Step 'People Strategy'
How to Position Your B2B Brand for Search: Garrett Mehrguth [Podcast]
Transform Your Martech Stack to Deliver Empathy at Scale sponsored article
Ann Handley Kicks Off Marketing Writing Bootcamp on April 28 [Event]
Flextime Can Transform Workplace Productivity (Post-Pandemic) [Infographic]
 
How to Build an Outstanding Marketing Team: A Seven-Step 'People Strategy'
You can come up with a marketing strategy that impresses the C-suite, but if you don't have the right people to execute it, your hard work will have been wasted. So how do you attract and keep great marketers who work at their full potential? A people strategy. This 7-step guide will help you craft it.
Share on Twitter Share on Facebook Share on LinkedIn Email
Transform Your Martech Stack to Deliver Empathy at Scale
sponsored article
As marketers, we have to be able to share relevant content at the right points throughout the customer journey, and we have to do it at scale. The martech we use to do that should serve not just us but also the people with whom we are trying to connect. This is how.
Share on Twitter Share on Facebook Share on LinkedIn Email
One in Six Emails Won't Reach the Inbox. How Does Your Program Compare?
sponsored
The 2020 Email Deliverability Benchmark analyzes more than 2 billion emails from 2019 to see where they landed: inbox, spam, or nowhere at all. Download the report to compare your email program against the average.
Share on Twitter Share on Facebook Share on LinkedIn Email
How to Position Your B2B Brand for Search: Garrett Mehrguth on Marketing Smarts [Podcast]
Garrett Mehrguth, founder of Directive Consulting, explains why it's nearly impossible to rank for organic search terms and shares tips on positioning your B2B brand for search. Read more and listen in on this insightful conversation.
Share on Twitter Share on Facebook Share on LinkedIn Email
Ann Handley Kicks Off Marketing Writing Bootcamp on April 28
MarketingProfs event
If you're looking to improve your marketing writing, you won't want to miss Ann's live (virtual) keynote: "Inside Secrets From Writing Legends: The 5 Fastest Ways to Level-Up Your Marketing Writing." Learn more.
Share on Twitter Share on Facebook Share on LinkedIn Email
Flextime Can Transform Workplace Productivity (Post-Pandemic) [Infographic]
When we head back to our offices once the pandemic that's disrupted our business and personal lives is over, many of us will have grown accustomed to working from homeā€”on our own schedules. For most of us, continuing to work from home won't be an option. But flextime could well be.
Share on Twitter Share on Facebook Share on LinkedIn Email
Profs Picks
sponsored
Many of your email messages are missing recipients' inboxes. In fact, 1 in 6 emails never make it to an inbox—and not necessarily because they're in spam. Instead, they're missing, meaning they'll never engage customers or bring you revenue, because deliverability is directly connected to ROI. Validity's 2020 Email Deliverability Benchmark reviews global inboxing trends, potential factors impacting deliverability, and tips for improving your own email performance. Download the full report now.
What's a really good way to describe what MarketingProfs B2B Forum (#mpb2b) can do for you? Pack a year's worth of marketing knowledge into 2-3 days of intense learning, networking, and fun & shenanigans? Yes... that sounds about right. If previous B2B Forums are any indication, #mpb2b 2020—in San Francisco, November 3-6, 2020—is going to be AMAZING! And the best part? In these uncertain times, thanks to our risk-free cancellation policy, you can register with peace of mind: So register now to save!
Upcoming Events
MAR
26
[Webinar] Four Ways to Align Sales and Marketing in 2020
sponsored by Seismic | 45 minutes
APR
2
[Webinar] Five Tips for Building a Successful Tradeshow Program
sponsored by Cvent | 60 minutes
APR
10
[Friday Forum] Email Marketing
sponsored by Marketo | 3 live sessions
NOV
3–6
[San Francisco] MarketingProfs B2B Forum 2020
Get your ticket to the best B2B conference on the planet.
Save $600 through March 31 with our extended Super Early Bird rate.
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

Comments? Contact us.
Advertising/Sponsorship here or telephone 866-557-9625
Read our Terms of Service here.

MarketingProfs LLC
1985 Riviera Dr, Ste 103-17
Mount Pleasant, SC 29464

Did someone who cares about you forward this to you? Subscribe here to get your own copy.